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Growth Marketing Lead
Growth Marketing LeadBlitzy • Cambridge, MA, US
Growth Marketing Lead

Growth Marketing Lead

Blitzy • Cambridge, MA, US
[job_card.30_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

Gen-AI Startup, Cambridge Office

Blitzy is a Cambridge, MA based Generative AI start-up on a mission to automate custom software creation to unlock the next industrial revolution. We're transforming how enterprises build softwareturning human ideas into production-ready applications with AI that can autonomously generate up to 80% of enterprise-grade code.

We're backed by multiple tier 1 investors, have success as founders at the last start-up, and dozens of Generative AI patents to our names.

Compensation : $150,000 / year base salary plus equity in the company

Location : 1 Kendall Square, Cambridge, MA (In-person role)

About the Role

We're looking for a Growth Marketing Lead to own and scale Blitzy's demand generation engine. This role sits at the intersection of creative storytelling and data-driven executionyou'll drive awareness, inbound interest, and pipeline growth among CIOs, CTOs, and engineering leaders at enterprises.

You'll work directly with our CEO and Head of Media to shape Blitzy's go-to-market presence across paid channels, executive events, podcasts, and earned media. You'll be responsible for securing speaking engagements for Blitzy's executive team and turning those opportunities into high-performing, evergreen content. This is a high-impact role where your decisions directly influence company growth and market positioning.

What Success Looks Like

  • You own and optimize Blitzy's demand generation funnel, driving measurable pipeline growth month over month
  • You craft compelling narratives that resonate with both technical and executive audiences
  • You secure high-value speaking engagements and podcast opportunities for our leadership team
  • You transform executive thought leadership into performance-driven creative assets
  • You make data-driven decisions, continuously testing and optimizing across channels
  • You collaborate seamlessly with our Head of Media to amplify campaign performance
  • You balance brand building with direct response, understanding when each approach is needed
  • You become a trusted strategic partner to the CEO on growth strategy and positioning
  • You identify emerging channels and opportunities before competitors do
  • You build systems and processes that scale with our rapid growth

Areas of Ownership

As our Growth Marketing Lead, you'll own :

Demand Generation & Paid Media

  • Lead strategy and execution across LinkedIn, podcast advertising, and emerging channels
  • Write and refine ad copy, landing pages, and email sequences for technical and executive audiences
  • Manage campaign budgets and optimize for CPL, CAC, and conversion rates
  • Collaborate with Head of Media on creative development and content distribution
  • Executive Thought Leadership

  • Secure speaking engagements at industry conferences and executive events
  • Book podcast appearances for Blitzy's leadership team
  • Repurpose event content and appearances into high-performing marketing assets
  • Position our executives as industry thought leaders on AI and software development
  • Analytics & Optimization

  • Own funnel analytics and reporting on key growth metrics
  • Continuously test and optimize campaigns across channels and formats
  • Track attribution and ROI across all marketing activities
  • Provide data-driven recommendations to leadership
  • Strategic Partnership

  • Work directly with CEO to define growth strategy and messaging
  • Align marketing initiatives with sales priorities and revenue goals
  • Collaborate cross-functionally with sales, product, and customer success
  • Required Experience

  • 5-10 years of B2B growth marketing experience, preferably in enterprise SaaS or AI
  • Deep expertise in LinkedIn Ads, podcast marketing, and demand generation strategies
  • Strong copywriting and positioning skills for both executive and developer audiences
  • Proven track record securing and amplifying executive thought leadership
  • Analytical and metrics-driven approach with expertise in funnel optimization
  • Experience collaborating with creative or media production teams
  • Comfortable working directly with founders in a high-growth startup environment
  • Track record of driving measurable pipeline and revenue impact
  • Ways to Stand Out

  • Experience marketing to enterprise software or developer audiences
  • Familiarity with HubSpot, paid media platforms, and analytics dashboards (Looker, Amplitude, etc.)
  • Knowledge of AI, data infrastructure, or enterprise software markets
  • Background in content marketing or brand storytelling
  • Experience building marketing functions from scratch at early-stage companies
  • History of successful podcast marketing or sponsorship campaigns
  • Understanding of developer tools or AI / ML platforms
  • You'll Get...

  • Competitive salary and equity
  • Comprehensive health, dental, and vision insurance
  • 401(k) plan with company match
  • Generous PTO policy
  • Professional development budget
  • The opportunity to shape growth strategy at a transformative AI company
  • Direct partnership with executive leadership
  • Modern office in Cambridge's innovation hub at 1 Kendall Square
  • Regular team events and activities
  • Clear growth path as the company scales
  • Our Culture

    Who we are : Our Co-Founder and CTO is a Serial Gen AI Inventor who grew up in Pune, India, is a BITS Pilani graduate, and worked at NVIDIA's Pune office for 6 years (promoted 5 times in 6 years). After transferring to NVIDIA HQ in Santa Clara and making significant contributions, he completed dual Masters in Engineering and MBA from Harvard Business School. Our CEO is a successful Serial Entrepreneur who has built multiple companies. As a team, we work very hard, have a curious mind-set, and believe in a low-ego high output approach.

    How we work : We move Blitzy fast : Time is both our company's and our clients' most precious asset. We move quickly and decisively to innovate internally and deliver exceptional software externally.

    Championship Mindset : We operate like a professional sports team. We win as a team by holding ourselves and each other to high standards, collaborating in-person, and remaining focused on the mission.

    Passion for Invention : We're pushing the frontier of what's possible, requiring constant innovation and iteration.

    We Work for the Customer : We focus on delivering outsized value to the customers we work with and expanding those relationships into deep, meaningful partnerships. We believe in being 'everyday athletes'taking care of ourselves so we can bring our best minds to work. We promote great sleep, movement, and restorative activities for optimal mental performance. It makes for a happier and more productive team.

    What We Ask Of You

    Please ask yourself if you are ready for a challenge before applying. Even in optimal conditions, Start-Ups are hard, and are always a lot of work. What you do week to week will change. If this feels exciting, not concerning, that's a good sign.

    This role requires excellence in both strategic thinking and tactical execution. You'll need to be comfortable with ambiguity, rapid iteration, and wearing multiple hats. We're building something transformative, and that means the path isn't always clearbut if you thrive on that challenge, you'll love it here.

    To Apply

    Apply through this posting with your resume and a brief note about why you're excited about growth marketing at Blitzy.

    Hiring Process

  • 30-minute intro call - Quick mutual introduction
  • 45-minute discussion - Deep dive into your technical background and enterprise experience
  • Team interviews - On-site interviews with CEO, Head of Media, and team members
  • Reference checks & offer - We move fast for the
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