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Senior Lifecycle Marketing Manager
Senior Lifecycle Marketing ManagerVirtualVocations • Arvada, Colorado, United States
Senior Lifecycle Marketing Manager

Senior Lifecycle Marketing Manager

VirtualVocations • Arvada, Colorado, United States
[job_card.1_day_ago]
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  • [job_card.full_time]
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A company is looking for a Senior Lifecycle Marketing Manager, New Ventures.

Key Responsibilities

Own day-to-day execution of all lifecycle channels and retention marketing strategy

Build and optimize automated messaging journeys to enhance patient engagement

Collaborate with Clinical and Operations teams to improve Lifetime Value (LTV) and patient satisfaction

Required Qualifications

2-5 years of experience in DTC lifecycle marketing, preferably in a 0-to-1 growth environment

Experience managing email and SMS channels with a focus on retention and subscription

A proactive builder who thrives in ambiguous situations

Strong analytical skills to balance creative ideation with data-driven decisions

Familiarity with Braze and experience in women's health is a plus

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Senior Lifecycle Marketing Manager • Arvada, Colorado, United States

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