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Regional Marketing Manager
Regional Marketing ManagerAdvanced Energy Industries Inc • Fort Collins, CO, US
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Regional Marketing Manager

Regional Marketing Manager

Advanced Energy Industries Inc • Fort Collins, CO, US
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  • [job_card.full_time]
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Regional Marketing Manager

About Advanced Energy

Advanced Energy is a global leader in the design and manufacturing of highly engineered, precision power conversion, measurement and control solutions for mission-critical applications and processes. AE's power solutions enable customer innovation in complex applications for a wide range of industries including semiconductor equipment, industrial, manufacturing, telecommunications, data center computing and healthcare. Advanced Energy has devoted four decades to perfecting power for its global customers and is headquartered in Denver, Colorado.

Position Summary

The Regional Marketing Manager is a leader in growing AE's market position through their understanding of key accounts, markets, technologies, and future market/technology directions. In addition to market research, the Marketing Manager works directly with strategic customers, Factory Applications Engineers, and AE's field teams to intimately understand the current and emerging market technologies and trends. This role works closely with the Director of Marketing, the Product Group GM, and the Product Management Team in defining market and product/roadmap strategies to gain market share and grow AEs business. The Marketing Manager is accountable for AE successfully executing against growth strategies in their markets.

Responsibilities

  1. Understand market segments, trends, and emerging technologies
  2. Understand market technologies sufficiently to allow engagement with key industry technologists
  3. Market share goals and strategies to achieve these goals
  4. Competitive assessment, including market share, strengths and weaknesses, and competitive strategies
  5. Identify market opportunities and portfolio gaps
  6. Identify market requirements and work with Product Management, Applications Engineering and Design Engineering to define AE's product and technology roadmaps
  7. Key relationships in strategic accounts
  8. Strategic accounts
  9. Total Relationship Management (TRM) and Roadmap Meetings
  10. Key role in the annual strategic planning process, defining market/region size, growth, and inflection points, and working with the Marketing and Engineering Managers to define strategies that align with AE's corporate strategic goals
  11. Working with Product Management to develop product positioning, value propositions and differentiation
  12. Serve as consultant to peer groups within AE (Applications Engineering, Product Management, Design Engineering and Sales) in support of new product development and new business opportunities.
  13. Must be able to influence decisions and actions with customers as well as AE's Management Teams
  14. Work with diverse cultures to build strong relationships within AE, with AE's customers and with the worldwide industry leaders

Experience

  • Essential: 7+ years of customer interaction
  • Essential: 7+ years in a marketing, technical or sales position in plasma processing
  • Desirable: Working with foundries or semi equipment manufacturers in a marketing, key account technologist, or field manager role/capacity.

Education

  • Bachelor's degree in engineering, material sciences or plasma processes

Compensation

As required by multiple state pay transparency laws, Advanced Energy provides a reasonable range of compensation for each job posting. Actual compensation is influenced by an array of factors including, but not limited to, skill set, level of experience, and specific office location. The range of starting pay for this role is $110,000 to $160,000 per year.

Benefits

As part of our total rewards philosophy, we believe in offering and maintaining competitive compensation and benefits programs for our employees to attract and retain a talented, highly engaged workforce. Our compensation programs are focused on equitable, fair pay practices including market-based base pay, an annual pay-for-performance incentive plan, and discounted Employee Stock Purchase Plan.

In addition to our competitive compensation practices, we offer a strong benefits package in each of the countries in which we operate. In the U.S., we offer a rich benefits package that includes:

  • Medical - multiple medical plans are available to choose from
  • Short and long-term disability and life insurance
  • Health savings and flexible spending accounts
  • Generous time off policy starting with 3 weeks of paid vacation, 7 days of paid sick time, and 12 paid holidays
  • 8 hours of paid volunteer time off
  • 8 weeks of paid parental leave for both Moms and Dads
  • Company matched 401(k)
  • Tuition reimbursement
  • Expanded mental health coverage and employee assistance programs
  • Other voluntary benefits include critical illness, accident and hospital indemnity, pet insurance, identity theft, and legal assistance

Advanced Energy is committed to diversity in its workforce including Equal Opportunity Employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and/or veteran status.

Applications will be accepted through September 1, 2025 unless the position is filled prior to this date. The company reserves the right to review applications at any point after they are submitted.

Nearest Major Market: Fort Collins

Nearest Secondary Market: Loveland

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Regional Marketing Manager • Fort Collins, CO, US

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