Business Development & Marketing Specialist (Corporate)

Business Development & Marketing Specialist (Corporate)

Join to apply for the

Business Development & Marketing Specialist (Corporate)

role at Foley & Lardner LLP.

Foley & Lardner LLP is a great place to work because of what we do and how we do it. Here, your unique perspectives, experiences, and abilities will be embraced and developed, so you can excel. Being a part of Foley means having the opportunities and resources necessary to gain experience, advance professional goals, and forge meaningful connections. It’s a place where you can build your career and enjoy professionally satisfying work. We have over 2,300 people who are #HappyatFoley, and we think you will be too.

We are currently seeking a Business Development & Marketing (BD&M) Specialist to join our team! The right candidate will have strong project management skills to assist the Business Law Department in managing and executing projects, programs, activities, and processes that support the Corporate Transactions, Tax, and Fund Formation and Investment Management (FFIM) practice groups. This position will report to the BD&M Manager to stay versed on emerging legal and market trends and help position the firm for increased revenue and profile raising opportunities.

Responsibilities

Support areas within the Corporate Transactions practice group, including private equity, venture capital, capital markets and public company advisory, corporate governance, and mergers and acquisitions; Tax practice group, including estate planning, family office, private client services, and employee benefits and executive compensation; and Fund Formation and Investment Management practice group, including secondaries, sponsors, and institutional investors.

Develop and maintain customized pitches / RFPs, presentations, and marketing materials.

Help execute the delivery of integrated profile-raising campaigns through conferences, seminars, webinars, client entertainment, and other events, including coordinating logistics, invitations, website development, digital and social media, client-facing material production, response tracking, and follow-up communications.

Create and distribute thought leadership materials, such as client alerts and industry outlooks, through mass mailings, digital media postings, and internal newsletters and alerts.

Update the firm’s CRM database, including data entry, external mailings, and running reports.

Identify key memberships, sponsorships, and events that provide new sources for profile raising and lead generation. Assist lead attorneys with maximizing benefits.

Track return on investment of business development and marketing activities.

Write submissions for relevant award programs and directories.

Conduct research and competitive analysis to identify opportunities to deepen existing client relationships, expand the client base, and increase external and internal visibility.

Qualifications

Bachelor’s Degree required; Degree in marketing, business, or related field preferred.

Minimum of three (3) years of general marketing experience required, preferably in legal or a complex, consultative professional services organization.

Understanding of the legal industry and / or the financial services sector desired.

Excellent oral and written communication skills.

Strong interpersonal skills with the ability to work independently or cooperatively on a team.

Strong organizational and time-management skills with a high-level attention to detail.

Ability to prioritize, multi-task, and see projects through to completion.

In support of transparency and equity in the workplace, Foley provides salary ranges for all positions. The figures below represent the full compensation range of this position. The actual offered amount will be between the range minimum and midpoint based on the following factors : education, experience, geographic market, and internal pay equity at Foley.

Detroit, Milwaukee, Orlando, Salt Lake City and Tampa - $68,300 to $95,600

Chicago and Dallas - $75,100 to $105,200

Foley offers a comprehensive benefit program which currently includes Paid Time Off; Paid Holidays; Medical, Dental and Vision insurance; 401(k) Retirement; Disability and Life insurance; Adoption Assistance; Backup Care for Dependents.

Affirmative Action / Equal Opportunity Employer / M / F / Vet / Disabled.

About Foley & Lardner

Foley is an Am Law 50 law firm consistently ranked among top-tier practices. With over 1,100 lawyers in 26 offices across the United States, Mexico, Europe, and Asia, our market-leading platform includes Corporate, Intellectual Property, and Litigation. Adding depth to our bench strength, we focus on four primary sectors : Energy, Health Care & Life Sciences, Innovative Technology, and Manufacturing. We look beyond the law to focus on the constantly evolving demands facing our clients and act as trusted business advisors to deliver creative, practical, and effective solutions.

For nearly two centuries, Foley has maintained its commitment to the highest level of innovative legal services and to the stewardship of our people, firm, clients, and the communities we serve. While respecting our roots, we’re also continuously looking to modernize all aspects of our business and elevate who we are and what we do, which keeps us focused on the future.

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