Senior Web Analyst (Google-oriented)

Description

Are you a seasoned Google analytics expert with a passion for data and challenging tracking tasks?

If so, this could be the perfect opportunity to join EPAM as a Senior Web Analyst , where your expertise in Google web analytics tools will be the driving force behind our data-driven success stories. We seek a solid professional to support our clients with data-based recommendations and actionable insights.

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Responsibilities

• Develop a measurement strategy and collaborate with the product ownership team to define KPIs for product success
• Implement user behavior tracking, utilizing creative approaches for effective data capturing
• Collect business requirements for tracking and provide them to the development team
• Design complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients online strategy
• Conduct in-depth research on various aspects of customers' online strategies
• Set up and execute A/B and MVT tests: hypothesis generation, sample volume estimation, experiment planning, reporting
• Build insightful automated dashboards

Requirements

• 3+ years of Web Analytics experience
• Experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google BigQuery
• Skills in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Expertise in creating and explaining dashboard reports, using data visualization tools
• Knowledge of Web Analytics project documentation development and maintenance
• Proficiency in A/B testing
• Background in EDW, like BigQuery/Amazon Redshift/Snowflake
• Communication skills, ability to explain analytical things for non-technical stakeholders
• English level: B2 and above

Nice to have

• Competency in SQL, R, Python
• Knowledge of JavaScript
• Experience in online marketing or product analytics
• Skills in statistics and analytics with an ability to spot trends in data
• Degree in Marketing, Mathematics, Statistics, Engineering

We offer

• We connect like-minded people : Delivering innovative solutions to industry leaders, making a global impact Enjoyable working environment, whether it is the vibrant office or the comfort of your own home Opportunity to work abroad for up to two months per year Relocation opportunities within our offices in 50+ countries Corporate and social events
• We invest in your growth : Leadership development, career advising, soft skills and well-being programs Certifications, including GCP, Azure and AWS Unlimited access to LinkedIn Learning, Get Abstract, O'Reilly, Cloud Guru Free English classes with certified teachers
• We cover it all : Participation in the Employee Stock Purchase Plan Monetary bonuses for engaging in the referral program Comprehensive medical & family care package Five trust days per year (sick leave without a medical certificate) Benefits package (sports activities, a variety of stores and services)

is a team of innovators united by a passion for technology. The dynamic and inclusive culture we embrace helps positively impact our communities, clients, and employees. Here you will collaborate with multi-national teams, contribute to numerous cutting-edge projects, deliver the most creative solutions, and have an opportunity to learn. Our people are at the heart of our success, and we are proud to provide talents with a solid ground to develop and grow.