Digital Marketing Specialist

About Us

At Medius, we believe managing finance should be about strategy, not stress. That same mindset shapes not only the solutions we build, but also the culture we create for our people. We remove complexity, embrace innovation, and give our teams the freedom to focus on what truly matters — whether that’s transforming the future of finance with AI or finding balance to go home on time.

Founded in Sweden in 2001, Medius has grown from a local startup into a global leader in cloud-based spend management solutions. Today, thousands of organizations worldwide trust us to simplify accounts payable and spend management processes. Our journey has been driven by continuous innovation, a passion for technology, and above all — the people who make it happen.

We’re more than a software company. We’re a team of problem-solvers, innovators and collaborators working together to reinvent the category of accounts payable. Our solutions use Artificial Intelligence to eliminate manual work, bring clarity, confidence, and control, and empower finance teams of the future.

At Medius, our values guide how we work and grow together:

• Connect – We believe in the power of people—individually and collectively—and our success depends on understanding and respecting each other. We appreciate that ‘empowering finance teams of the future’ is an exciting endeavor, and we share it with everyone around us.

• Question – We enjoy the challenge of our work and the thrill of collaboration. We are not afraid to question ourselves and each other because we believe diverse perspectives can lead to better outcomes and that there is great power in resolution.

• Own – We are thorough, thoughtful, and decisive. We anticipate what’s next, what a customer might need, and then we deliver. That’s how we get things done. And that’s how we remain a leader. Customers trust us to do our job so that they can focus on what they do best.

At Medius, you’ll join a diverse, global community where curiosity is celebrated, ideas matter, and innovation never stops. If you’re passionate about technology, eager to make an impact, and ready to grow alongside a team that lives its values, Medius is where you can do your best work — your impact is global.

Learn more at www.medius.com

Job overview

The Digital Marketing Specialist will join the Digital Marketing team at Medius, responsible for delivering high converting, best-in-class experiences across all Medius web properties and digital lead generation campaigns. As a utility player on the digital team, your primary responsibilities will be to help scale and optimize our web presence and support a variety of content projects and digital marketing campaigns.

In this role, you’ll focus in two key areas:

• Helping to scale and develop Medius.com and Expensya.com by building and updating web content, aiding in our lead generation efforts and growing our web presence globally.

• Supporting multi-media and content development efforts and assisting with campaigns across digital channels including social, search (paid and SEO), and GEO/AEO (generative engine optimization) as well as analyzing data to report on campaign performance and optimize lead generation across digital channels.

As a B2B web and digital marketer, you are a “flexpert,” open to working on a range of digital marketing projects. You have experience building web pages in a CMS (content management system) and supporting digital campaigns with the ability to work across different areas of digital marketing, from content generation to search and social campaigns to new and emerging lead generation channels like GEO/AEO (AI search).You will help scale a best-in-class digital program with repeatable results and play an important role in improving customer journeys, increasing lead acquisition, and supporting the digital team to meet growth targets. As Digital Marketing Specialist, you will be part of our global marketing organization. You’ll work remotely with the possibility of some travel to meet other colleagues and to attend meetings as needed.

Responsibilities and Duties:

• Support web content development and design projects as needed.
  

• Build PPC landing pages and assist in building and optimizing key lead generation pages on our web sites including solutions, events, webinars, resources etc.

• Work with the lead content engineer and our digital agency to assist with design and UX efforts, ensuring that brand standards are met and designs can be brought to market in a scalable way.

• Support web optimization efforts to improve user experience, organic performance and lead generation using A/B testing, user research and best practices to inform changes.
  

• Assist with analytics projects to monitor traffic, funnel conversion, page performance, and ROI to ensure that content experiences are performing and aligned with marketing goals.
  

• Assist in developing, implementing, and managing multi-channel digital marketing campaign in collaboration with the digital team, our external agency, and marketing and sales stakeholders. Includes a range of SEO, PPC, social and GEO projects.
  

• Content creation and management: create or coordinate the production of engaging content, including blog posts, social media posts, graphics and videos to support web and digital initiatives.
  

• Stay informed on market trends, digital strategies, competitor activities, and B2B buying behaviour to inform digital marketing strategies.
  

• Disseminate information about digital marketing programs and activities within marketing and the wider organization to keep stakeholders informed.

• Contribute to top line digital goals, including traffic growth and new leads/MQL targets.

• Meet SLAs for content and web projects, help digital marketing achieve pipeline metrics, and gain positive internal feedback on quality/ timeliness of work.

• Work under the lead content engineer to build pages and update content in the content management system to optimize and expand the Medius global web presence (medius.com and Expensya.com).

Qualifications:

• Background in web site management, familiarity with web development, and 2+ years of experience working in a CMS.
  

• Experience in site performance analysis and web analytics.
  

• Familiarity with SEO, PPC and management/optimization of digital marketing channels.
  

• Skilled at multi-tasking and juggling competing priorities simultaneously.
  

• Strong project management skills with a team player mentality and openness to flexing across digital marketing functions.
  

• Excellent written and verbal communication skills.
  

• Bachelor’s degree or equivalent experience.

Medius is committed to fair and equitable compensation practices.

The estimated base salary range for this role is $85,000 to $125,000 USD, which represents a good-faith estimate of the compensation for this position.