MEDIA EXECUTIVE - KOLN

Job Summary / Description :

The Media Executive is a sales role responsible for identifying, qualifying and acquiring new prospects and connecting them with our innovative marketing solutions to help them grow their business. This is a role focused on acquiring high-quality clients with significant short and long-term revenue potential.

Client Relationship Management : Serve as the primary point of contact for assigned clients, build strong relationships and understand their marketing goals, strategies and advertising needs.

Sales and Revenue Growth : Research and identify new revenue opportunities within existing accounts and warm and cold sales leads. Proactively pitch our advertising products, packages and platforms to drive revenue growth. Manage an active pipeline of potential revenue to meet new business and budget goals.

Proposal Development and Presentation : Develop compelling and creative sales presentations based on thorough client needs analysis. Effectively and persuasively communicate marketing solutions to existing and prospective advertisers.

Campaign Execution : Collaborate with clients and internal teams to ensure timely delivery of all campaign components and accurate reporting and invoicing.

Performance Analysis and Optimization : Monitor, analyze and report on campaign performance metrics. Provide actionable insights and recommendations to optimize campaign outcomes.

Industry Awareness : Stay updated on industry trends, digital media innovations, and competitive landscape. Bring new ideas and best practices to client strategies to build productive and long-lasting relationships.

Qualifications / Requirements :

Experience in BC or BB outside consultative sales

Proven track record of successful account management and revenue growth

Excellent verbal and written communication skills

Effective prospecting and revenue pipeline building skills

Ability to think critically and creatively to design solutions for unique marketing needs and business challenges

Strong organization skills to manage multiple clients and projects simultaneously

Confidence selling to and building relationships with business executives including Owners, Chief Executive Officers, Chief Marketing Officers, and Marketing VP's and Managers

If you feel you’re qualified and want to work with a great group of people go to , you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the  Gray-TV UltiPro self-service portal )

KOLN-TV / Gray Media is a drug-free company