Director VP Digital Marketing eCommerce Growth

Growth Marketing Director / VP Marketing

Reporting to the Austin based CEO Founder, our client is a profitable, founder-led D2C brand at the intersection of health, wellness, performance, safety protection and consumer goods / apparel. Their mission-driven products are trusted globally by professionals and consumers who depend on reliability, precision, and purpose-built design.

As they continue to scale across eCommerce, retail, and international markets, they're seeking a hands-on Digital Marketing & eCommerce Director / VP to own strategy, leadership, and growth execution across all paid, owned, and earned channels.

This is a high-impact leadership opportunity for a data-driven digital expert who can build, lead, and optimize an integrated performance marketing ecosystem while collaborating with cross-functional partners in Product, Operations, and Creative.

The Role

Reporting directly to the CEO, you'll lead a small, agile, and high-performing team to deliver sustainable growth, efficient customer acquisition, and retention.

You're not just a strategist you're a builder who thrives on rolling up your sleeves, testing, analyzing, and optimizing. You'll balance the creative with the analytical, driving measurable results through disciplined execution.

Key Responsibilities

Strategy & Leadership

• Develop and own the integrated marketing strategy across all digital channels : paid, owned, and earned.
• Translate company growth objectives into actionable marketing plans, budgets, and KPIs.
• Build, mentor, and scale a team of high-performing specialists and external partners.
• Partner cross-functionally with eCommerce, Creative, Product, and Merchandising to deliver revenue and profit growth.

Channel Management (Hands-On)

Analytics & Optimization

Collaboration & Execution

Qualifications & Background

Preferred Experience

Ideal Candidate

You're analytical, entrepreneurial, and thrive in the details. You understand how to blend creativity with precision transforming strategy into measurable growth. You get energy from testing, data, and results, and you're equally comfortable building teams as you are diving into an ad account to fix what's not performing.

To Apply

Jonathan Pearson at BluZinc is the recruitment consultant for this opening at the request of the client's CEO / Founder. Please submit your resume and a optional cover letter outlining your direct experience and your achievements in in roles with companies that you took through a major growth curve over a 3-5+ year tenure, ideally twice before in the $20MM-$80MM+ growth range.