Director of Sales & Marketing

Join Our Team and Experience the Best of Lexington!

• Be a part of HVMG, an innovative and rapidly growing company that values heart, excellence, and a positive attitude.
• Unleash your potential and develop strategies to drive business growth.
• Grow your career in a company that embraces success and fosters an entrepreneurial mindset.
• Join the Hilton family, a renowned leader in the industry.

Who We're Looking For

We're seeking a dynamic relationship builder to join us as our Director of Sales & Marketing. In this role, you'll go above and beyond to win business, surprise guests with exceptional service, and lead a team to success. As a self-starter, you'll empower associates to achieve results, while staying connected with industry trends and events to position our hotel as a leader. You'll thrive on making sales calls, attracting new customers, and entertaining business clients.

Your Responsibilities

• Supervise, manage, and oversee the Sales & Conferences Services department.
• Utilize your experience in Hotel Sales, Marketing, Catering, and Revenue Management to excel in this role.
• Take overall responsibility for all revenue streams and market segments, with direct revenue responsibility for specified market segments.
• Develop, execute, and achieve an annual marketing plan, even in the unique pandemic environment.
• Sell meeting space and ensure successful execution of the team's monthly action plans.
• Report directly to the General Manager.

Requirements

• Must be a citizen of this country or possess a valid work permit.

Technical Requirements:

• Create and lead profitable and cost-effective marketing and sales programs.
• Experience in crafting and monitoring effective social media hotel marketing campaigns.
• Direct and coordinate an impactful advertising program.
• Analyze and interpret various analytics and stay updated on competitive trends.
• Maintain consistent monitoring of results and demonstrate the ability to adapt strategies.
• Ensure customers and clients are delighted.

Leadership Requirements:

• Effectively manage change and conceptualize the mission.
• Provide senior leadership to departments and inspire employees to achieve their goals.
• Communicate goals and objectives clearly and concisely.
• Sell concepts and ideas to management, peers, and employees.
• Foster positive relationships with guests, groups, and personnel from other departments.
• Promote an atmosphere of teamwork and high morale.
• Inspire, train, and develop employees for future growth.
• Experience in training and cross-training employees.
• Instill a "can-do" attitude in employees.

Business Skills:

• Strong knowledge of the Lexington Market and previous hotel selling experience.
• Engage with the local community to develop business opportunities and establish hotel street credibility.
• Create an exceptional work environment that is fun, courteous, friendly, and professional.
• Demonstrate excellent time management and organizational skills.
• Proficient in computer skills, particularly with prior Hilton OnQ experience.
• Exceptional attention to detail in client and associate follow-up.
• Strong decision-making skills in revenue management.
• Excellent pricing and positioning abilities.
• Consistently achieve revenues that meet or exceed budget.
• Quickly evaluate alternatives and make informed plans of action.
• Teach a wide range of selling, detailing, and closing techniques.
• Proven track record in selling and negotiating.
• Effectively balance the needs of clients, the company, and the owner.

Educational / Experience Requirements:

• Preferred: BA/BS 4-5 year degree or foreign equivalency in Hospitality Management.
• Required: 5 years of experience in Hotel Sales Department, with a track record of sales growth, experience in social media marketing, sourcing and booking group accounts, active membership in influential hotel sales organizations, and knowledge of sales systems (Delphi preferred).

Benefits

• Medical / Dental / Vision coverage
• 401K with a guaranteed 4% match
• Short Term Disability / Long Term Disability / Life Insurance
• Paid Time Off / Holidays

Join Us and Be Part of a Diverse and Inclusive Workplace!

HVMG is an Equal Opportunity Employer. We provide equal opportunity without regard to race, color, national origin, religion, sex, age, marital status, or disability. EOE/AA