Talent.com
Account Director - Shows
Account Director - ShowsSINE Digital • New York, NY, US
Account Director - Shows

Account Director - Shows

SINE Digital • New York, NY, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

ABOUT US

SINE Digital is a global leader in media, technology, and insights for the live entertainment industry. With offices in London and New York , we partner with world-class cultural institutions and global brands to drive digital and AI transformation, delivering data-led marketing strategies that maximise ticket sales, elevate brand awareness, and deepen audience engagement.

Our clients include many of the most iconic productions in the West End and on Broadway , alongside some of the world’s foremost cultural organisations such as The Royal Ballet & Opera (formerly the Royal Opera House), Nederlander Theatres, LW Theatres, LW Tickets, and The Royal Court .

ABOUT THE ROLE

The Account Director will lead the digital strategy and client relationships for a portfolio of touring and theatrical productions, including Broadway, Off-Broadway, and national tours.

This role combines strategic leadership with hands-on campaign management, ensuring optimal media performance across all channels. The Account Director will collaborate closely with internal teams to align media strategies with client objectives and oversee the performance of the media team and external vendors.

RESPONSIBILITIES

Client Strategy & Relationship Management

  • Own the full digital strategy for assigned accounts
  • Act as lead client point of contact, understand their goals (ticket sales, awareness, audience development etc.), translate production needs into media strategy and deliverables.

Media & Campaign Oversight

  • Oversee media plans across channels (search, social, programmatic, etc.), ensuring budgets are allocated efficiently.
  • Monitor campaign performance and identify opportunities for improvement; proactively make recommendations (creative, targeting, channel mix).

    • Team Leadership & Collaboration

  • Manage a direct report (Account Manager), by setting clear expectations, giving helpful feedback, and encouraging a positive, collaborative work environment
  • Effectively oversee and mentor team members, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met
  • Provide cross-channel / dotted-line leadership over teams including Media Director, Search Manager, Paid Social Manager, Programmatic Manager, Data & Insights Analyst. Ensure collaboration, alignment and quality delivery.

    • Budget Ownership & Reconciliation

  • Own the media budget per account, track spend vs plan, ensure reconciliation of costs, manage any discrepancies. Ensure billing is accurate and delivered on time.

    • Performance Analysis & Optimization

  • Utilize data and insights to measure success, generate reports, and iterate on strategy
  • Work with internal Data & Insights function to develop hypotheses, test, and scale high-impact tactics.

    • Production & Market Insight

  • Because this role is specific to Broadway, Off-Broadway and national tours, you’ll need to deeply understand the ticketing environment, audience behavior for live theatre, the seasonal rhythms of the industry, etc. Use that insight to guide strategy.

    • Requirements

  • Experience : 7-10+ years in digital marketing / agency environment; must have proven track record in leading accounts
  • Preferred industry : Prior experience in live entertainment / performing arts / theatre marketing is highly preferred
  • Channel familiarity : Deep experience with Meta (Facebook / Instagram), TikTok, Google Ads, DV360, paid social, programmatic. Familiarity with ticketing platforms (TicketMaster etc.), live event promotion, and analytics (Google Analytics etc.)
  • Leadership & Team Management : Demonstrated ability to manage multiple teams / functions, balancing direct report oversight and cross-functional influence
  • Communication & Client Management : Strong at building relationships, presenting strategy, negotiating scope / budgets, managing client expectations
  • Organizational Skills : Ability to manage up to 5 accounts simultaneously, each with its own campaigns, budget, calendar / touring schedule.

    • WHAT WE’RE LOOKING FOR

  • A strategic thinker who can translate client goals into measurable, high-performing digital campaigns
  • Proven leadership experience managing multi-channel digital marketing teams in a fast-paced agency environment
  • Strong client-facing skills, with the ability to clearly communicate strategy, performance, and recommendations
  • Deep knowledge of digital media platforms (Meta, TikTok, Google Ads, DV360, programmatic, CTV) and analytics tools
  • Experience with ticketing platforms such as Telecharge, AudienceView, TicketMaster and Nliven preferred
  • Passion for live entertainment and performing arts, with familiarity in ticketing and audience engagement trends
  • Highly organized, detail-oriented, and able to manage multiple campaigns and stakeholders simultaneously
  • Strong vendor management and P&L oversight capabilities.

    • Benefits

  • A competitive salary between $101,000 - $122,000, commensurate with experience
  • 24 days PTO per calendar year, which will increase with length of service at one additional day per year, capped at 3 days, (plus extra time off over the Christmas period)
  • 3pm finish on a Friday
  • Access to 401(K) Retirement Plan
  • Access to Company subsidised healthcare and dental care
  • Remote working with equipment allowance
  • An abundance of free tickets to live events
  • Structured personal development, a customised training programme and opportunities to attend industry conferences.

    • At SINE Digital, we’re committed to creating a workplace where people feel respected, valued, and empowered to thrive - just as they are. We believe that diverse perspectives and lived experiences are key to driving innovation, and we’re proud to be an equal opportunity employer. Inclusion is more than a policy, it’s part of our culture. We welcome talent from all backgrounds, regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or any other characteristic. If you require any adjustments or support during the recruitment process, let us know at careers@sinedigital.com - we’re here to ensure you have what you need to show up as your best self.

    [job_alerts.create_a_job]

    Account Director • New York, NY, US

    [internal_linking.similar_jobs]
    Account Director

    Account Director

    RAPP • New York, NY, United States
    [job_card.full_time]
    RAPP New York is looking for an Account Director to join our award-winning Account Leadership team.We are RAPP - world leaders in activating growth with precision and empathy at scale.As aglobal, n...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Account Director

    Account Director

    Zero Studios • New York, NY, United States
    [job_card.full_time] +1
    Zero is a creative studio founded in NYC.Our intention is to create an environment where multidisciplinary teams can solve problems for progressive and contemporary brands.We aim to constantly re-e...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director

    Account Director

    Movement Strategy • New York, NY, US
    [job_card.full_time]
    This position offers remote work from New York.Please be aware that applications from candidates residing outside of New York may only be considered if on EST and willing to travel consistently for...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director

    Account Director

    Sia Experience • New York, NY, US
    [job_card.full_time]
    Sia is a next-generation, global management consulting group.Founded in 1999, we were born digital.Today our strategy and management capabilities are augmented by data science, enhanced by creativi...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Account Director

    Account Director

    Global Relay • New York, NY, US
    [job_card.full_time]
    For over 20 years, Global Relay has set the standard in enterprise information archiving with industry-leading cloud archiving, surveillance, eDiscovery, and analytics solutions.We securely capture...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Sr. Account Director

    Sr. Account Director

    Wasserman • New York, NY, United States
    [job_card.full_time]
    Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and right...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director

    Account Director

    Butler, Shine, Stern & Partners • New York, NY, US
    [job_card.full_time]
    We’re looking for someone to run air traffic control.Someone who can monitor the comings and goings of the agency and our clients. A person who has almost all the answers and can quickly find ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Account Director - Agencies

    Account Director - Agencies

    VirtualVocations • Jersey City, New Jersey, United States
    [job_card.full_time]
    A company is looking for an Account Director - Agencies (New Business Development).Key Responsibilities Prospect, network, and develop new business opportunities with media agencies Employ a con...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Global Account Director

    Global Account Director

    BCD Travel • New York, NY, United States
    [job_card.full_time]
    At BCD Meetings & Events (BCD M&E), we provide more than meeting and event planning services : we create connections that inspire, motivate and change behavior for our customers.As the world's most ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Sales Account Director - Professional Services

    Sales Account Director - Professional Services

    DataCamp • New York, NY, US
    [job_card.full_time]
    At DataCamp, we believe in empowering individuals and teams through data literacy.As a leading platform for data science and analytics education, we offer engaging, interactive courses designed by ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director, Client Services

    Account Director, Client Services

    BeCore Acquisition LLC • New York, NY, US
    [job_card.full_time]
    At BeCore, we believe in the power of smiles.As a trailblazing Brand Experience agency, we are dedicated to helping brands connect with people in meaningful ways. Our mission is to create joyful exp...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Sales Director, Accounts & Sponsorship

    Sales Director, Accounts & Sponsorship

    CloserStill Media • New York City, New York, USA
    [job_card.full_time]
    Build and lead a best-in-class conference program for a new flagship initiative serving the digital infrastructure ecosystem spanning data centers AI-enabled compute and enterprise / edge architectur...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director, US

    Account Director, US

    Zowie • New York, NY, US
    [job_card.full_time]
    At Zowie, we're revolutionizing how businesses interact with their customers.We believe AI Agents represent the next major technological shift, and Zowie is positioned to lead the charge.Leading co...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Account Director

    Account Director

    Valence • New York, NY, US
    [job_card.full_time]
    Valence has built the only AI native coaching platform for enterprise, offering personalized, expert, and human-like guidance and support to any leader or employee. We’re not just talking abou...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Account Director

    Account Director

    On Board Experiential • New York, NY, US
    [job_card.full_time]
    ON BOARD EXPERIENTIAL MARKETING.On Board Experiential (OBE) is an award-winning, full-service, experience-led agency that creates meaningful brand experiences worldwide. We work out of our homes and...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Account Director

    Senior Account Director

    First Global Management Services • New York, NY, US
    [job_card.full_time]
    FIRST is a leading global brand experience agency serving clients in various industries.FIRST has received numerous accolades, including being listed among the 2025 Most Innovative Marketing Agenci...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director, Enterprise Tech

    Account Director, Enterprise Tech

    Informa Group Plc. • New York City, New York, USA
    [job_card.full_time]
    This role is based in our Newton MA or New York NY office.The Enterprise Tech sales team represents the full breadth of Informa TechTargets brand to demand product solutions to the technology marke...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Account Director Agencies (New Business Development)

    Account Director Agencies (New Business Development)

    NielsenIQ • New York City, New York, USA
    [job_card.full_time]
    This is an exciting opportunity to play a key role in expanding NielsenIQs (NIQ) footprint within the media agency space. Your primary responsibility will be to engage with media agencies ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]