Director of Sales & Marketing

Job Description

Job Description

This is an opportunity for a proven revenue leader to own the sales and marketing engine of a luxury outdoor construction firm. This Director will have autonomy to shape strategy, build a high-performing team, and collaborate with top architects and contractors on estate-scale projects. The role offers executive visibility, professional development, and a clear pathway to broader leadership.

Role Snapshot & Focus

You will deliver sustained revenue growth while elevating brand and market presence in high-end residential and boutique hospitality projects.

Key Responsibilities

Set and execute the go-to-market strategy across service lines and regions; own the plans, pipeline, and results.

Lead, mentor, and scale Sales / Business Development and Marketing teams; create goals, coaching, and accountability.

Develop and maintain a robust pipeline of estate-scale opportunities; forecast using CRM and data-driven KPIs.

Cultivate referral networks with landscape architects, designers, general contractors, and estate managers.

Oversee brand / marketing strategy, campaigns, and collateral aligned to high-end clientele; evaluate ROI and refine tactics.

Own functional P&L levers (pricing, margins, cost of sale); report weekly / monthly / quarterly on pipeline, close rates, and marketing effectiveness.

Standardize preconstruction handoffs and proposal protocols with Estimating and Operations to improve win rate and client experience.

Drive CRM rigor and process discipline; ensure clean data, timely follow-up, and accurate forecasting.

Represent the company at industry events and in key negotiations; maintain a strong presence across job sites and partner offices.

Qualifications

10+ years in high-end residential outdoor living construction sales / business development with 5+ years leading teams, growing revenue, and closing complex, multi-stakeholder projects.

Financial acumen : pricing strategy, margin management, sales forecasting, and KPI-driven decision-making.

Fluency with CRM and collaboration across Estimating / Preconstruction and Operations; strong presentation and negotiation skills.

Bachelor's degree in Business, Construction Management, Marketing, or related field preferred; advanced education a plus.

Regional travel and comfort on active construction sites.