Marketing Manager, Go-to-MarketVirtualVocations • Austin, Texas, United States
Marketing Manager, Go-to-Market
VirtualVocations • Austin, Texas, United States
[job_card.variable_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Marketing Manager, Go-to-Market (GTM).
Key Responsibilities
Own the GTM strategy for the Owner, Developer, and General Contractor segment, identifying growth opportunities
Develop persona-driven messaging and a differentiated narrative to enhance market presence
Lead product launches and execute integrated marketing campaigns to drive awareness and engagement
Required Qualifications
5+ years of experience in B2B SaaS marketing, preferably in product marketing or go-to-market roles
Strong strategic thinking and storytelling skills
Ability to work cross-functionally and influence without authority
Experience in fast-paced or evolving product environments
Bonus : Familiarity with construction, real estate, fintech, or industrial software
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