Director of Sales and Marketing

Are you an experienced professional with a passion for sales and marketing in the senior living industry? Do you thrive in a dynamic environment and enjoy leading a team to achieve excellence? This role offers the chance to make a significant impact by achieving and maintaining 100% occupancy and leading marketing and branding strategies. If this sounds like the role for you, we want to hear from you! Apply today and join a team that values dedication, leadership, and excellence.

BENEFITS INCLUDE :

401K with a 4% safe harbor match

Perks at Work- Discounted pricing on purchases

Holiday Pay including a Floating Holiday

Generous PTO that rolls over year over year

Employee Assistance Program

Paycheck Advances

Healthcare options

Financial Hardship Programs

Compassionate Leave

PTO Cashout Option

ESSENTIAL DUTIES AND RESPONSIBILITIES

Attends daily stand‑up and communicates the status of prospects.

Manage expenditures to budget. Analyze and report on variances. Maintain professional attitude and appearance at all times.

Manages and provides guidance to any subordinates such as Move‑In Coordinator or Business Development, when needed.

Conduct tours for prospective residents and their families.

Follow‑up promptly on leads from all sources.

Ensure Customer Relationship Management database contains the most up‑to‑date information at all times.

Employ the Sherpa Methodology and tools.

Provide Executive Director with documents and information necessary to complete leasing signing appointments.

Participate in marketing events internally and externally.

Attend and assist with Director's Specials.

Partner with internal resources to ensure all areas support the sales and marketing process including first impression and dining experience.

Coordinate with internal resources including plant operations, life enrichment, and dining services to achieve success and satisfaction from event attendees.

Participate in the Manager on Duty (MOD) rotation.

Conduct job responsibilities in accordance with the Company's Code of Business Conduct, appropriate professional standards, and applicable state / federal laws.

Serve as a member of the community's emergency response team.

Be available to meet with prospective residents during normal operating hours, evenings, and weekends as needed.

Maintain a professional appearance and good personal hygiene per company policies.

Coordinate multiple tasks with competing priorities and deadlines. Identify and evaluate problems and possible causes to determine root causes and impacts.

Promote engagement and superior customer services with prospective residents, current residents, resident guests, and other persons. Possess the ability to deal tactfully with all situations. Open‑minded with the ability to listen to others.

Participate in outside professional networking events.

Provide follow‑up with prospects including home visits.

Participate in organization‑wide sales training.

Perform other duties as assigned.

MINIMUM REQUIREMENTS

Bachelor's degree in sales and marketing, business, or related field or equivalent experience.

Minimum of 2 years' experience with sales management in senior living or related field.

Demonstrated critical thinking, financial judgment, and decision‑making skills.

Demonstrated success in sales of senior living or other multi‑unit environments.

Strong leadership and team‑building skills. Organizational and time management skills. Excellent hospitality skills.

Ability to maintain customer relationship systems and employ the data to meet budgeted occupancy goals.

Working knowledge of computer programs including Microsoft PowerPoint, Word, Excel, Outlook, Yardi a plus.

Flexibility with changing priorities and able to communicate in a diplomatic and professional manner.

Flexible hours, shifts, and days available to work.

Reliable transportation to and from work, including for company events or home visits.

EOE / M / F / D / V

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