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Campaign Analyst
Campaign AnalystSmadex SLU • Philadelphia, PA, US
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Campaign Analyst

Campaign Analyst

Smadex SLU • Philadelphia, PA, US
[job_card.30_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

Smadex is a leading advertising technology company founded in Barcelona in 2010 and sold to American-based and stock-listed Entravision in 2018 (NYSE : : EVC). We power campaigns for Apps, Games and Brands across Mobile and CTV using advanced machine learning and optimized creative strategies to deliver results. Smadex is one of the fastest growing DSPs and we are adding talent to fuel our ambitious plans.

We are excited to announce an incredible opportunity to join Smadex’s growing global team. You’ll play a pivotal role in managing programmatic advertising campaigns , analyzing performance data and driving impactful results for our clients. Collaborating closely with our talented teams in Barcelona HQ (with the possibility of traveling there for collaboration and team-building) and on the Pacific Coast, you’ll bring strategy, innovation, and hands-on attitude to a fast-paced, dynamic environment.

Your tasks and responsibilities :

  • Autonomously manage and troubleshoot campaigns : Set up, optimize, and monitor programmatic ad campaigns to achieve client goals.
  • Collaborate across teams : Work closely with our Barcelona AdOps team, US based Demand team and Pacific Coast-based team to ensure alignment and share insights for improvement.
  • Leverage analytics to drive performance : Analyse large, complex data sets from millions of mobile users to make strategic decisions that directly impact company revenue.
  • Communicate effectively : Explain technical concepts and data-driven insights to non-technical stakeholders, ensuring clarity and understanding.
  • Enhance strategies and processes : A / B test campaign variables, gather insights, and contribute to the evolution of Smadex's tools and workflows.
  • Grow client campaigns : Manage campaigns across diverse verticals, optimizing for various KPIs (CPM, IPM, CPI, CPA, ROAS, etc.), and budgets.

What are we looking for?

  • Experience : 2+ year in a similar role, with digital programmatic buying experience and particularly in performance-driven advertising is a BIG plus.
  • Technical skills : Proven experience with large data sets and analytic methodologies. SQL and / or Python experience will be prioritized.
  • Adaptability : Comfortable working in a fast-paced environment with evolving priorities.
  • Problem-solving : Strong critical thinking and a feedback-driven mindset.
  • Communication skills : Ability to explain technical concepts to non-technical audiences is essential.
  • Education : Bachelor’s or Master’s degree in Engineering, Business, or Economics preferred.
  • Language : Excellent written and spoken communication skills in English are mandatory.
  • Teamwork : Proven experience working effectively across teams.

    • What’s in it for you?

  • Be part of a leading, fast-growing, innovative company shaping the future of mobile advertising.
  • Integrate a highly motivated and young team.
  • Possibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first year.
  • Great compensation package tailored to the U.S. market.
  • Exposure to leading global app publishers and media partners in the digital advertising industry.
  • Learning and training opportunities to grow your career.

    • Join Smadex and become part of a dynamic, collaborative, and global team committed to building the biggest company in the mobile advertising world.

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