Marketing Operations Associate (Graduate Program)

Marketing Operations Associate (Graduate Program) - Onsite Priority

Job Description

As aMarketing Operations Associate, youll drive behind-the-scenes execution for regional marketing campaigns, with a focus onevents, marketing automation, and sales and partner support. This graduate role includes a 3-month rotation inSales Operations or Product to broaden your commercial and technical skills. This position is on-site, but will consider qualifications for hybrid/remote.

Core Responsibilities:

Event & Trade Show Support

• Coordinate pre/post-event campaigns via marketing automation, including qualifying leads and lead tracking.
• Develop Landing Pages for individual tradeshow marketing (via Hubspot)

Marketing Automation

• Gather information and develop content for a monthly Newsletter to a targeted list
• Create marketing automation campaigns to nurture marketing leads (MLs) into sales leads (SLs)
• Utilize ZoomInfo to develop targeted groups to drive lead generation via marketing automation.

Sales Enablement

• Support Sales with lead qualification
• Manage channel partner marketing initiatives including, but not limited to:
  • Webinar support
  • Tradeshow support
  • Marketing collateral distribution
  • Social media posting

Content & Digital Support

• Assist with social media (LinkedIn) scheduling and localized content adaptation (outside of partner marketing)

Cross-Functional Rotation

• 3-month placement inSales Operations(reporting, tools) orProduct(messaging, research).

Qualifications:

1. Bachelors degree inMarketing, Business, or a related field.
2. Highly organized with strong attention to detail (event/logistics experience a plus).
3. MarTech-savvycomfortable with Hubspot, ZoomInfo, LinkedIn, CRM tools, etc.
4. Collaborative mindsetable to work with Sales, Product, and global teams.
5. Tech/robotics interestcurious about translating technical features into customer value.
6. Communication skillsability to communicate with both external clients and partners, as well as internal cross-functional teams.
7. Bonus: Familiarity withAI tools, and design/video editing basics.