Paid Media ManagerVirtualVocations • Buffalo, New York, United States
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Paid Media Manager
VirtualVocations • Buffalo, New York, United States
[job_card.30_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Paid Media Manager to lead and scale paid media initiatives globally.
Key Responsibilities
Develop and execute the global paid media strategy aligned with revenue and growth targets
Plan and implement multi-channel programs across various advertising platforms
Optimize campaign performance and manage budgets to improve key metrics like CPL, CAC, and ROAS
Required Qualifications
Bachelor's degree or higher in a related field
5+ years of experience in paid media or performance marketing, preferably in a B2B SaaS environment
Proven success managing large, multi-country budgets
Advanced experience with Google Ads and LinkedIn Campaign Manager
Strong analytical skills to interpret performance data and inform strategy
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