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Global Director of Incentives and Loyalty (Remote)
Global Director of Incentives and Loyalty (Remote)M3USA • Fort Washington, Maryland, USA
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Global Director of Incentives and Loyalty (Remote)

Global Director of Incentives and Loyalty (Remote)

M3USA • Fort Washington, Maryland, USA
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Description : The Global Director of Incentives and Loyalty will design implement and manage global incentive programs tailored to healthcare professionals and patients participating in our market research panels. This role requires a strategic thinker with a deep understanding of incentive and loyalty program best practices. This role will be tasked with developing and implementing a best-in-class loyalty program that enhances member engagement optimizes program costs and delivers unique value propositions to healthcare professionals and patients.

Duties and Responsibilities :

  • Program Strategy and Design :

Develop and implement comprehensive incentive and loyalty programs for healthcare professionals and patients participating in our market research panels.

  • Collaborate with cross-functional teams to align program objectives with overall company goals and market research objectives.
  • Global Program Management :

    • Oversee the execution of incentive programs on a global scale ensuring consistency and compliance with regional regulations.

  • Monitor program performance metrics and adjust strategies as needed to optimize participant engagement and satisfaction.
  • Stakeholder Collaboration :

    • Define incentive & loyalty program strategies that effectively drive customer engagement retention and lifetime value within the healthcare market research context.

  • Collaborate with external partners vendors and clients to enhance program offerings and maintain a competitive edge.
  • Develop and manage budgets for incentive programs ensuring cost-effectiveness and maximum return on investment.
  • Communication and Training :

    • Create clear and compelling communication materials to promote incentive programs and educate participants on program benefits.

  • Provide training and support to internal and external stakeholders involved in implementing incentive programs.
  • Provide the structure oversight and direction of multiple projects occurring simultaneously to achieve objectives and manage team priorities.

    • Qualifications :

  • Bachelors degree in Marketing Business or a related field; advanced degree preferred.
  • Proven experience (7 years) in designing and managing incentive and loyalty programs preferably in the healthcare or market research industry.
  • Exceptional project management skills with the ability to manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills with the ability to collaborate across diverse teams and cultures.
  • Strong analytical skills with the ability to build financial models and leverage data-driven insights for decision-making.
  • Familiarity with compliance requirements related to incentive programs in various regions including sweepstakes.
  • Demonstrated experience in driving member retention strategies and increasing program engagement.
  • Familiarity with loyalty program technologies platforms and industry best practices.

    • Additional Information :

    Benefits :

    A career opportunity with M3USA offers competitive wages and benefits such as :

  • Health and Dental
  • Life Accident and Disability Insurance
  • Prescription Plan
  • Flexible Spending Account
  • 401k Plan and Match
  • Paid Holidays and Vacation
  • Sick Days and Personal Day
  • M3 reserves the right to change this job description to meet the business needs of the organization

    • #LI-JM1

    #LI-REMOTE

    Remote Work : Yes

    Employment Type : Full-time

    Key Skills

    Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills

    Experience : years

    Vacancy : 1

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    Director And Loyalty • Fort Washington, Maryland, USA

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