Social Media Manager

Showcase your strategic problem-solving skills and drive results for a national company by joining Paul Mitchell Advanced Education (PMAE) as a full-time

Social Media Manager ! As the educational hub for Paul Mitchell franchises, our Riverton, UT team needs an innovative person to help expand our online presence and business reach.

What You Get :

Competitive salary of $60,000 - $75,000 / year

Health insurance

Dental

Vision

401(k)

Think you have what it takes to thrive as our

Social Media Manager ? Keep reading to find out!

What You'll Do : Work Monday - Friday

Content Strategy - Create engaging online content and tailor it for specific platforms (Instagram, TikTok, YouTube, etc.). Develop a content calendar and jump on trends while aligning with brand voice and business objectives.

Content Creation and Copywriting - Develop interesting, on-brand posts, captions, video scripts, etc., and collaborate with teams to ensure all elements of the content meet quality standards.

Social Media Engagement - Strategically post content at optimal times, actively respond to comments and messages, and adjust strategies to increase engagement and visibility.

Franchise Training - Develop effective guides, toolkits, and training materials for social media strategies, lead training sessions, and advise franchisees seeking guidance.

Performance Optimization - Use platform analytics and third‑party tools to analyze campaign performance, identify areas for improvement, and continuously refine business content.

Social Media Manager Qualifications :

5+ years of experience in social media management, content strategy, or a related area

Proven copywriting skills with the ability to craft compelling and engaging content

Hands‑on experience growing business presence across online platforms like Instagram, Facebook, TikTok, and YouTube

Experience collaborating with designers and internal teams to create visually appealing, high‑quality content

Deep knowledge of algorithms, trends, and strategies for driving engagement and growing audiences

Proficiency in social media scheduling tools (e.g., Sprout Social, Later, Hootsuite) and analytics platforms

Organizational skills, self‑motivation to succeed, and ability to manage multiple projects in a fast‑paced environment

Exceptional communication and presentation skills

Ability to communicate with people online, over the phone, and in person

Flexible problem‑solving skills

Positive attitude with the ability to work independently and with a team

Preferred Criteria :

Bachelor's degree in graphic design, marketing, communications, or a related field or equivalent experience

Experience working in the beauty industry

Proven ability to use AI prompts

Our Story :

With over 90 independently owned and operated cosmetology and barber schools, we're inspiring future beauty professionals to hone their skills and make their way in the industry. The Paul Mitchell Advanced Education (PMAE) team provides ongoing training to beauty instructors throughout all our franchises, ensuring that students receive top‑tier coaching and education. By continually updating our curriculum and staying updated on industry trends, we create an empowering and enriching learning environment where every instructor and student can shine!

Join a leader in the beauty industry and revamp our online presence as our

Social Media Manager ! Apply now with our short initial form.

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