Creative Director

Creative Director

Position Summary

This role leads the future of brand-forward, technology-enabled creative within a fast-evolving healthcare and technology environment. As the Creative Director, you will shape and execute a modern brand strategy across digital, social, video, print, and experiential channels. Your focus will be on delivering high-impact storytelling, strengthening customer engagement, and driving measurable business outcomes.

You will guide the development of compelling, data-informed content while building scalable systems that elevate creative quality and efficiency. By championing innovation and leveraging emerging technologies—including AI—you’ll empower teams to produce consistent, breakthrough creative work that resonates across audiences and platforms.

Key Skills & Leadership Approach

Champions Innovation

Inspires teams to push boundaries and adopt emerging, tech-enabled solutions.

Anticipates shifts in creative technology and embraces calculated risk with an entrepreneurial mindset.

AI & Insights-Driven

Applies an AI-first approach to workflows and content development.

Uses data, financial insight, and business strategy to set smart priorities and guide decision-making.

Influence & Organizational Savvy

Navigates complex organizations effectively, aligning cross-functional partners and driving strategic outcomes through influence.

Accountability & Results Orientation

Establishes clear goals, expectations, and performance standards.

Uses metrics and technology to enhance transparency, efficiency, and team accountability.

Creative Excellence

Proven success leading integrated campaigns across multiple channels.

Strong visual design and content strategy skills, paired with the ability to push creative boundaries while maintaining brand consistency.

Deep knowledge of Adobe Creative Suite, Figma, and AI-driven creative tools.

Scalable Creative Leadership

Builds, documents, and communicates creative systems that empower teams and maximize asset value across the organization.

What You’ll Do

Own end-to-end creative strategy and execution for brand positioning, marketing initiatives, and cross-channel campaigns.

Turn complex ideas and data into compelling visual narratives that resonate with defined audiences.

Ensure brand clarity and consistency across all touchpoints, products, and customer segments.

Lead, mentor, and grow a high-performing creative team, fostering excellence and accountability.

Direct the development of high-impact content—from messaging and headlines to video, motion, presentations, and digital assets.

Influence and align senior leaders around creative strategies that drive meaningful business results.

Partner closely with marketing, product, and sales teams to ensure creative work supports broader business goals.

Implement emerging technologies and AI tools to scale creative output and enhance brand expression.

Facilitate cross-functional collaboration and guide teams through ambiguity to aligned execution.

Experience & Qualifications

Bachelor’s degree in Design, Communications, Advertising, UX, or a related field.

7+ years of experience leading creative direction, campaign development, or brand strategy.

Demonstrated ability to deliver data-driven, high-performing creative initiatives.

Advanced proficiency with Adobe Creative Suite, Figma, and AI tools such as ChatGPT, Midjourney, or similar platforms.

Ability to travel up to 10%.

Preferred Experience

Background in senior care, health technology, or other mission-driven sectors.

Additional training or certification in UX, design strategy, or AI-enabled creative tools.

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