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Sales and marketing Lead
Sales and marketing LeadWeldwork • Detroit, MI, US
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Sales and marketing Lead

Sales and marketing Lead

Weldwork • Detroit, MI, US
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  • [job_card.full_time]
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Job Description

About WeldWork

WeldWork is a Detroit-based custom steel & glass fabrication company known for exceptional craftsmanship, consistent delivery, and a portfolio full of glowing client testimonials .

Our work shows up in modern luxury homes, boutique commercial spaces, and design-forward projects across the U.S. Architects, designers, and builders trust us because we bring precision, reliability, and true artistry to every build.

We’re now ready to scale beyond founder-led sales — and we’re hiring a  hands-on Sales & Marketing Lead  to build our growth engine from the ground up.

About the Role

This is not  a VP role.

This is  not  a management role (yet).

This  is  a builder role for someone who loves modern outbound tools, automation, and smart messaging.

You’ll own  top-of-funnel : list building, outbound campaigns, CRM automation, content creation, and early brand presence. Once an opportunity is qualified, the founders step in for technical scoping and closing.

If you love generating pipeline and seeing immediate impact — this is your role.

What You’ll Do

Outbound Sales

  • Build targeted lead lists using  LinkedIn Sales Navigator ,  Clay ,  Apollo , etc.
  • Run high-volume outbound email + LinkedIn campaigns.
  • Test messaging, optimize sequences, track KPIs.
  • Qualify leads and hand off warm opportunities to founders.

Marketing & Content

  • Turn our portfolio + testimonials into spec kits, lookbooks, case studies, and project galleries.
  • Manage Instagram, Pinterest, Houzz, and Architizer presence.
  • Build a simple, repeatable content calendar.
  • Sales Infrastructure

  • Own CRM setup (HubSpot or similar).
  • Build dashboards, automation, and lead routing.
  • Create a repeatable lead → qualification → handoff flow.
  • Who We're Looking For

  • 5–10 years in outbound sales, demand gen, or marketing.
  • Hands-on experience with :
  • LinkedIn Sales Navigator
  • Clay.ai
  • HubSpot, Apollo, or similar CRM / sequence tools
  • Strong outbound writing and communication skills.
  • Highly organized and comfortable generating 200–700 touches / week.
  • Experience in architecture / design / building products is a plus.
  • Detroit-area preferred, but remote candidates considered.
  • Why Join Us

  • Build our entire revenue engine from scratch.
  • Work directly with founders who have a track record of delivery and happy clients.
  • Leverage a brand already trusted by high-end builders and designers.
  • See immediate impact from your work.
  • Clear path to senior leadership as we scale.
  • Endless amount of current lead flow.
  • Compensation

    $150,000 OTE

  • Base salary :   $100,000–$120,000
  • Performance bonus :   $30,000–$50,000 , tied to pipeline generation and booked opportunities
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