Business Development

Description:

Business Development

Location: Los Angeles

Salary Range: $110-$125k base + Commissions

The primary responsibilities of this role include:

• Attracting new and repeat clients to the brand
• Engaging and aligning key stakeholders in the sales process
• Ensuring that clients have a positive (delightful) experience

Attract new and repeat clients to the brand

• Discover and pursue business development opportunities to drive lead gen and sales opportunities throughout your territory - proactively identifying leads throughout the year
• Determine sales and marketing approach across portfolio and per prospect- specifically in the niche of reconstruction/defects
• Adapt sales strategies based on market shifts and industry trends
• Together with key partners, design and deliver event-based, educational and direct marketing efforts to attract clients and build and retain brand awareness and affinity

Engage and align key stakeholders in the sales process

• Follow and reinforce the Rayco Sales SOP E2E, autonomously executing the sales process for your territory from prospect to signed contract
• Align on sales targets and approach with the Head of Sales on a yearly, quarterly and monthly basis
• Lead outreach to attorneys, construction managers, property managers and Boards - to proactively identify restoration and defect opportunities
• Co-lead prospective client meetings - with property managers and HOA Boards - to pitch and present bid and RFP
• Conduct walk-throughs with prospective clients to ensure they understand the construction process, job requirements, contract terms and points of contact
• With inputs from the Estimating and Construction teams, ensure that contracts include agreed-upon terms and conditions aligned with the client
• Ensure smooth hand-off to the Construction team post signed contract to ensure they have clear understanding of client expectations and job scope
• Participate in sales updates - escalating pipeline progress, new leads, intent to sign, and closed deals
• Proactively identify any risks with the sales pipeline, coming with ideas and solutions for how to address concerns and outline clear support you require from your Rayco partners
• Role model the company values and SOP’s

Ensure that clients have a positive (delightful) experience

• Support Construction Team by engaging with clients as needed to maintain relationships - for instance, if issue comes up on the job that requires resolution
• Frequently drop-in with current/past clients to maintain relationships/stay top of mind - sharing updates on new services and advancements at Rayco
• Track and monitor past clients - identifying opportunities (eg warranty expirations) to re-engage and introduce new/follow-up services
• Constantly think of ways that Rayco can present element of “surprise and delight” for existing, prospective and former clients - to drive referrals and repeat business

Experience and Skills Required

• Strong commitment to Rayco's values
• 7–10 years of sales experience, ideally in construction, building materials, or related industries.
• Proven success in B2B or project-based sales with multi-million dollar deal sizes.
• Estimating experience preferred.
• Prior experience with estimating, preconstruction, or project management is highly valued.
• Familiarity with multi-unit, commercial, or defect reconstruction markets.
• Demonstrated history of achieving or exceeding annual revenue targets.
• Consultative, solution-oriented mindset with strong client intuition.
• Excellent local network and market intelligence.
• Credibility with technical and field teams — not just sales polish.
• Ability to balance short-term wins with long-term client relationships.
• Experience with CRM and common construction software (BuilderTrend)

Rayco’s Exteriors Core Values

Built on Trust

People tend to trust you when they believe they are interacting with the genuine you (authenticity) when people have faith in your judgment and competence (logic), and when they feel that you care about them (empathy).

As it sounds, this is the foundation on which all of Rayco is built. When we promise something, we deliver it to the best of our abilities, going above and beyond as much as possible.

Empathy

Empathy is more than caring about others; it's about understanding their journey. Can you put yourself in their shoes, comprehend their emotions, and identify their goals? This ability to see from their perspective will help you connect with them and lead to mutually beneficial outcomes.

Pride in Workmanship

It is a feeling of satisfaction in your achievements. Whether it's putting the nail in the correct spot or getting a contract in that was more laborious than you thought, we want you to be able to sleep soundly at night knowing it was done right.

Honest and Transparent

Are we telling people what they need to hear or what you want them to hear? We create stronger long-term relationships that benefit all parties by telling employees, clients, and partners the facts and being clear from the beginning. We genuinely want everyone we interact with to know we have their best interest in mind and will make them aware of important details that build more trust. With this, we are solution-oriented, avoid the dreadful politics game, and be our best selves while serving others.

Requirements: