A company is looking for a Retention Marketing Manager.
Key Responsibilities
Develop and execute email and lifecycle marketing strategies aligned with client goals
Manage client relationships, translating business objectives into effective retention strategies
Monitor and analyze lifecycle performance metrics to provide actionable insights and recommendations
Required Qualifications
B2C experience, preferably with enterprise or large-scale ecommerce brands
3+ years of experience in email and lifecycle retention programs
Hands-on experience with major ESPs and working knowledge of HTML / CSS for email customization
Familiarity with ecommerce platforms, CRMs, CDPs, and analytics tools
Strong analytical skills to turn data into clear recommendations
Email Marketing Manager • Buffalo, New York, United States