Talent.com
Manager, Product Marketing
Manager, Product MarketingConsilio • Bronx, NY, US
Manager, Product Marketing

Manager, Product Marketing

Consilio • Bronx, NY, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Product Marketing Manager for Aurora Suite

As a product marketing manager for our Aurora suite of solutions, you will drive go-to-market strategies for legal technology and eDiscovery markets, developing compelling messaging and positioning while collaborating with cross-functional teams to execute marketing initiatives that accelerate growth.

This position can be remote or can work from one of our major offices in the US. Up to 5% travel is expected for events, client meetings and internal meetings. This position will report to the VP, Products & Marketing.

Responsibilities

Messaging and Positioning :

  • Develop compelling, persona-based messaging and supporting materials that effectively communicate Aurora suite benefits to legal professionals and corporate clients.
  • Conduct customer interviews and stakeholder sessions to deliver market insights internally and ensure customer voice is reflected in all marketing materials.
  • Lead customer discovery sessions and message validation initiatives to optimize positioning.
  • Create value proposition frameworks that translate technical features into business outcomes.

Go-to-market Planning and Execution :

  • Collaborate with demand generation, content, and brand teams on comprehensive marketing plans, taking ownership of Aurora suite GTM strategies.
  • Work closely with product marketing, product management, commercial readiness, and sales teams to execute go-to-market initiatives and tactics.
  • Develop and refine customer personas and identify expansion opportunities for existing accounts.
  • Analyze sales and marketing data using modern analytics tools to make recommendations for market segmentation and targeting.

    • Market Research and Competitive Intelligence :

  • Build deep understanding of the eDiscovery and legal technology markets, competitors, and customers, including how they buy, use products, and measure success.
  • Monitor and share industry trends, competitor movements, and customer behavior patterns using market research tools and AI-powered analysis.
  • Maintain competitive battlecards and positioning strategies to enable sales team effectiveness.
  • Contribute to customer advisory board planning and engagement initiatives.

    • Content Development and Sales Enablement :

  • Map buyer journeys and develop targeted content aligned to each stage of the customer lifecycle.
  • Create sales enablement materials including presentations, case studies, ROI calculators, playbooks, and objection-handling content.
  • Develop thought leadership content such as whitepapers, blog posts, and industry reports.
  • Build customer advocacy programs and manage referral initiatives to drive organic growth.

    • Marketing Operations and Analytics :

  • Leverage marketing automation platforms, CRM systems, and analytics tools to measure campaign effectiveness and optimize performance.
  • Implement attribution modeling to track marketing impact on pipeline and revenue.
  • Collaborate with marketing operations to ensure seamless data flow across technology platforms.
  • Use customer data platforms to analyze engagement patterns and inform strategy decisions.

    • Qualifications

    Minimum Education Requirements :

  • Bachelor's degree in Business, Marketing, Engineering, or related field.

    • Minimum Experience Requirements :

  • 3-7 years of B2B product marketing, product management, or similar experience in technology companies.
  • Strong written and verbal communication skills with ability to present to executive-level audiences.
  • Demonstrated problem-solving, analytical thinking, and decision-making capabilities.
  • Proven ability to collaborate with cross-functional teams and manage complex projects simultaneously.
  • Experience with modern marketing technology stack including CRM, marketing automation, and analytics platforms.

    • Preferred Qualifications :

  • Experience in law firms, legal technology, or the eDiscovery industry.
  • Experience with asset production software such as Adobe suite, Canva, and Figma.
  • Familiarity with AI / ML applications in product marketing and legal technology.
  • Background in SaaS business models and B2B customer lifecycle management.
  • Completion of product marketing certification programs (Pragmatic Marketing, Product Marketing Alliance, etc.).

    • Consilio's True North Values :

  • Excellence We strive to make every client our advocate
  • Passion We DO because we CARE
  • Collaboration We win together through teamwork and communication
  • Agility We flex, adapt and embrace change
  • People We value, respect and invest in our teammates
  • Vision We create clarity of purpose and a clear path forward

    • Consilio, LLC is an EEO / Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.

    [job_alerts.create_a_job]

    Product Marketing Manager • Bronx, NY, US

    [internal_linking.related_jobs]
    Manager, Global Product Marketing - Calvin Klein

    Manager, Global Product Marketing - Calvin Klein

    PVH Corp • New York, NY, US
    [job_card.full_time]
    At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers.Joi...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Product & Pricing Marketing Manager

    Product & Pricing Marketing Manager

    Versa Products Company, Inc. • Paramus, NJ, United States
    [job_card.full_time]
    Product & Pricing Marketing Manager.VERSA) is a global engineering and manufacturing company specializing in solenoid, pilot, and manually actuated directional control valves and related components...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Director, Product Marketing

    Director, Product Marketing

    Model N • New York, NY, US
    [job_card.full_time]
    Model N is the leader in revenue optimization and compliance for highly regulated industries, serving global enterprises across Life Sciences and High Tech. Our solutions help companies maximize rev...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Field Marketing & Experience Manager

    Field Marketing & Experience Manager

    Cyderes • Bronx, NY, US
    [job_card.full_time]
    Field Marketing & Experience Manager.Today's threatscape is relentless.At Cyderes, we specialize in building practical IAM, exposure management, and risk programs, and stopping active threats fast ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Manager, Product Marketing - Walmart Data Ventures

    Senior Manager, Product Marketing - Walmart Data Ventures

    Walmart • Hoboken, NJ, US
    [job_card.full_time]
    Senior Manager, Product Marketing - Walmart Data Ventures.Are you an experienced Product Marketing professional passionate about driving the success of innovative technology products? Join Walmart ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Marketing Manager

    Senior Marketing Manager

    BiggerPockets • Bronx, NY, US
    [job_card.full_time]
    Our mission is to help everyday people build wealth through real estate, and we're in the middle of an exciting transformation. We're sharpening our target audience, refining our value proposition, ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    VP, Product Marketing

    VP, Product Marketing

    Coupa • Bronx, NY, US
    [job_card.full_time]
    Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. We empower you with the ability to predict, presc...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Product Marketing Program Manager

    Product Marketing Program Manager

    Grammarly • New York, NY, US
    [job_card.full_time]
    Product Marketing Program Manager.Superhuman offers a dynamic hybrid working model for this role.This flexible approach gives team members the best of both worlds : plenty of focus time along with i...[show_more]
    [last_updated.last_updated_1_day] • [promoted]
    Product Marketing Lead- Alternative Investments

    Product Marketing Lead- Alternative Investments

    Clearwater Analytics • New York, NY, US
    [job_card.full_time]
    Clearwater Analytics (NYSE : CWAN) is a global technology platform for investment accounting, performance, risk, and reporting. We serve the world's largest insurers, asset managers, hedge funds, and...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Product Manager

    Senior Product Manager

    Gotham Technology Group • New York, NY, United States
    [job_card.full_time]
    Our Investment Management client is seeking a self-directed, proactive, and results-driven Technical Product Manager with deep experience in Private Wealth Management, focusing on Advisor and Clien...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Product Manager

    Product Manager

    ei3 Corporation • Pearl River, NY, US
    [job_card.full_time]
    As Product Manager, you will play a central role in shaping the success of ei³'s secure machine connectivity portfolio—including hardware and software-only gateway solutions, as well as the SERVICE...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Manager, Product Marketing

    Senior Manager, Product Marketing

    Fanatics • New York, NY, US
    [job_card.full_time]
    Senior Manager, Product Marketing.Fanatics Advertising is building the world's leading sports media network, connecting brands with fans across Fanatics' ecosystem of e-commerce, collectibles, medi...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Performance Marketing Manager

    Performance Marketing Manager

    Samsung • Englewood Cliffs, NJ, US
    [job_card.full_time]
    Manager, CRM & Performance Marketing.Headquartered in Englewood Cliffs, N.Samsung Electronics America, Inc.Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Manager, Direct Response Marketing

    Manager, Direct Response Marketing

    Wildlife Conservation Society • Bronx, NY, US
    [job_card.full_time]
    Manager, Direct Response Marketing.WCS saves wildlife and wild places worldwide.We are the only organization that combines on-the-ground field conservation programs in more than 55 countries with t...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Growth Marketing Manager

    Growth Marketing Manager

    Alt • Bronx, NY, US
    [job_card.full_time]
    Alt is unlocking the value of alternative assets, starting with the $5 B trading-card market.We let collectors buy, sell, vault, and finance their cards in one place and we are backed by leaders at...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Marketing Manager

    Marketing Manager

    Staffmark Group • Englewood Cliffs, NJ, United States
    [job_card.full_time]
    Staffmark Workforce Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances, located in. Responsible for the development and execution o...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Manager, Product Consumer Insights - Commerce

    Manager, Product Consumer Insights - Commerce

    Netflix • New York, NY, US
    [job_card.full_time]
    Manager, Product Consumer Insights - Commerce.Los Angeles, California, United States of America New York, New York, United States of America. Netflix is one of the world's leading entertainment ser...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Content Marketing Manager

    Content Marketing Manager

    Ethos Systems • Bronx, NY, US
    [job_card.full_time]
    Ethos is on a mission to bridge the human readiness gap by transforming how training is developed, consumed, and aligned with strategic business outcomes. As a well-funded Series A startup ($40M+ ra...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]