Content developer h1.location_city

About the Role

As a Content Editor -Acquisitions for the Health Professions portfolios, situated within the Medical Education and Medical Practice business unit, you have an opportunity to join an award-winning team that is passionate about creating quality content and delivering that content in multiple innovative solutions.

You will have responsibility for contributing to the growth of assigned course areas and will serve as the internal expert for these areas, working to stay continuously informed on customer content needs, market trends, and the competitive landscape to ensure delivery of updated content for students and instructors in higher education.

This role is responsible for contributing to the growth of their assigned portfolios, including pharmacy, imaging sciences, and the speech, language, and hearing sciences through the signing and publication of exceptional content to educate and help prepare the next generation of health professionals for practice. As the sponsor for textbooks, digital assets, and videos, you are responsible for defining the vision and scope of work within each discipline and executing on a strategy that ensures editorial quality and sustainable growth. You will establish and maintain a network of authors and subject matter experts (“SMEs”) and will be responsible for regularly vetting and expanding that network. You will strategically acquire new content assets, pursue mutually beneficial partnerships, secure revisions for existing books and digital assets, and publish content suitable for multiple digital platforms. Collaboration with product marketing, sales, product managers, and content development is vital to this role to ensure successful publications and product launches.

You will serve as the internal expert for your assigned disciplines and course areas, building an understanding of these markets, including curricula, trends, market size, existing and emerging competitors, and growth opportunities. In addition to consistently evolving and expanding your own understanding of your markets, you will effectively communicate relevant information to internal stakeholders to help ensure alignment on strategic priorities and go to market plans. Essential to your success is an understanding of expected outcomes in each educational program, how they connect with any accreditation standards, and how these outcomes can be achieved with Wolters Kluwer products and vis a vis the competitive landscape. You will define new publishing opportunities, review and modify existing content to maximize profitability and meet customer needs, and take a customer-centric approach to growing the business. As part of your role, you will manage relationships with key partners to achieve growth and brand awareness, including authors, SMEs, and societies. Finally, you will work with marketing and sales colleagues to expand sales and marketing opportunities and maintain an awareness of new trends and developments.

The Content Editor - Acquisitions Editor is responsible for managing the budget for disciplines in assigned programs and ensuring that products achieve required contribution margin to grow the business.

Essential Duties and Responsibilities

• Market research and customer insight.

• Develop relationships with thought leaders as reviewers, content providers, and consultants.

• Lead conversations with network of experts in various contexts (both virtual and in person) to identify and explore evolving needs in each discipline and across portfolios.

• Participate in campus and exhibit travel to deepen and broaden understanding of market/customer needs and new opportunities for portfolio.

• Annual forecasting for disciplines

• Complete of business plans that detail market trends, customer needs, competitive landscape, and publishing plan related to these elements.

• Own three-year planning of sales and signings for revision and new titles.

• Acquiring new content and revisions.

• Find and recruit qualified new authors and SMEs.

• Research and initiate new ideas by interviewing customers to ensure products are developed based on market needs.

• Explore ideas and acquire content for new assets to support digital products.

• Complete publishing proposals for internal review and approval (including development plan, sales forecast, costs, and P&Ls), collaborating with stakeholders to ensure product plan is optimized for success.

• Negotiate contracts with authors, SMEs, and societies.

• In partnership with product development, product marketing, and sales, develop customer-facing product messaging and go-to-market strategies.

• Sponsoring the development process.

• Work with the Development Editor, Editorial Coordinator, Product Manager, Content Strategist, and others to deliver on-time, in-scope, in-budget products.

• Ensure authors and SMEs are delivering high quality manuscript/content as scheduled.

• Mitigate issues that come up during the development process related to competition, market trends, customer developments, and/or author/resource issues.

• Management of the P&L.

• Monitor sales and costs lines of the P&L, ensuring sales and costs are on target by:

• Overseeing sales opportunities, working with sales colleagues to ensure the meeting of budget targets, and ultimately increasing revenue.

• Working with Product Managers, Marketing Managers, and sales colleagues on effective product launches and discipline-wide support plans for each portfolio, including collaborating on creation and execution of market development plans at the beginning of each product development life cycle.

• Monitoring profitability of existing products and building franchises for key brands across multiple disciplines.

• Assisting Medical Education Director as needed, including management of subprocesses and SOPs.

Skills

• Ability to determine customer needs and market trends.

• Knowledge of content management and asset development.

• Strong critical thinking, problem-solving, and decision-making skills.

• Strong customer relationship management and partnership skills.

• Effective presentation skills, oral and written, adjusting delivery to target audience.

• Experience with facilitation of group discussion, dialogue, and the consensus process.

• Organized, detail oriented, effectively meets deadlines, sets priorities.

• Possesses a passion for learning.

• Confidence in developing and enacting strategic vision.

Qualifications

Education:

• College degree (BA/BS) required or equivalent relevant experience.

Required Experience:

• 3+ years of experience in higher education publishing or related field, including editorial acquisitions/strategy (preferred) or development, sales, or marketing.

• Knowledge of trends, developments, and professionals/thought leaders/authors in assigned specialties ideal but not required.

• Experience in the processes related to ideating, developing, and producing textbooks, digital ancillaries, and content assets.

• Skilled in MS Word, Excel, PowerPoint, Outlook, and Teams.

• Strong oral and written communication skills.

• High degree of professionalism.

• Ability to prioritize and handle multiple tasks simultaneously.

• Strong project management skills.

• Ability to develop strategic business plans.

• Experience in managing the financials of both individual products and portfolios, including creating and managing budgets, forecasting, and P&L oversight.

• Familiarity with processes related to contract negotiation and author management Ability and willingness to travel extensively to meet business goals and objectives.

• History of working effectively as part of a team, including cross-functional collaborations.

• General knowledge of the healthcare and textbook markets; experience in higher education publishing a plus.

• Requires working knowledge and expanded conceptual knowledge in primary job family and broadens capabilities.

• Understands key business drivers and builds knowledge of the company, processes and customers.

• Performs a range of assignments and solves moderately complex problems under guidance of established policies and procedures.

• Receives a moderate level of guidance and direction.

• Impacts quality of own work and the work of others on the team; may provide informal guidance to new team members.

• Explains complex information to others in straightforward situations.

Our Interview Practices

Compensation:

$53,700.00 - $91,950.00 USDThis role is eligible for Bonus.

Additional Information:

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.