Director, Strategy

Director, Strategy

Philadelphia Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients' agency of record, as their in-house team, or some hybrid of the two and by harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler prides itself on being a great place to work. In fact, we're proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.

We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face.

We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.

We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it.

The Strategy Director will manage a team of up to 15 digital media experts and be accountable for the success of multiple client relationships. As a client leader, you'll be responsible for deeply understanding clients' business issues and goals and be the advisor to client leadership.

But this isn't your typical "account" job in addition to managing relationships, you'll be overseeing development of sophisticated media plans, leveraging industry relationships to buy media, ensuring flawless execution of digital campaigns and driving sophisticated analysis to measure and drive results. Your team members will be both strong account leaders and technical experts who lead all aspects of ad operations from pixel strategy to campaign QA.

This position demands strong quant and communication skills, a sense of personal accountability, a passion for delivering client impact, and a desire to be part of a tightly-knit team that's out to change the industry.

What You Will Do:

• Act as a senior point of contact for assigned client portfolio, with accountability for client success; interface with client leadership regularly, leading discussions with executive leadership
• Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas
• Directly lead a team of up to 15 Assoc. Directors, Managers and Analysts, and - as a senior leader - provide strategic guidance across Kepler's functional teams
• Be a strategic expert on digital media planning, tactics and measurement - leading the team (internal and client) through media planning, tactic selection, partner negotiation, campaign design, and measurement
• Oversee ad operations across assigned clients - including pixel strategy, tag management and ad trafficking.

Desired Skills and Experience:

• 8-10+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
• Experience leading cross-functional teams, both directly and indirectly, with proven ability to develop junior staff
• Ability to apply innovative thinking to solve complex client marketing challenges
• Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership
• Strong analytical skills - comfortable using Excel for data analysis with understanding of advanced analytic approaches
• Excellent listening, presentation, and written and verbal communication skills
• Effective time management skills; ability to prioritize, delegate and meet deadlines
• Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment
• Bachelor's degree with relevant major preferred

Transparency is fundamental to Kepler's culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler's growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.

Total Compensation:

• Base Salary: $140,000 - $160,000
• Target Annualized Discretionary Bonus: 10% ($14,000 - $16,000)
• Target Total Cash: $154,000- $176,000

Benefits:

• Healthcare/Dental/Vision
• Unlimited PTO
• 401k Contributions
• $75/mo Wellness Stipend
• $100/mo Mobile Phone Stipend
• $50/mo Internet Stipend
• $500/yr Annual Learning Stipend
• $2,000/yr Annual Tuition Stipend
• One-time $200 New Hire Home Office Equipment Stipend
• Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
• Annual Work From Anywhere 4 weeks per year

Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.

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