Marketing Enablement Specialist Sr
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As a Marketing Enablement Specialist Sr within PNC's Marketing organization, you will be based in a PNC Marketing Hub location. In this role, you will build marketing messaging based on defined business requirements using Pega Customer Decision Hub (CDH). You will interact with teams across Product, Marketing, Technology, and our delivery channels to coordinate the successful deployment of new marketing creatives. Responsibilities include:
Interpreting business requirements to develop business rule logic within Pega to create targeted marketing campaigns
Provide consultation with business partners across Product and Marketing
Perform quality control checks on developed logic
Coordinate across business and technology teams
Manage multiple projects and meet target deadlines
Assisting lower level analysts
Preferred Skills:
Experience with customer decisioning software such as Pega Customer Decision Hub (CDH)
Pega Decisioning Consultant certification
HTML coding proficiency
SQL knowledge
Understanding of a Test/QA/Production environment structure
Interest in Marketing Technology
Strong communication and problem solving skills
PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals. PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.