Talent.com
Director, Web Experience
Director, Web ExperienceAEG Presents • Phoenix, AZ, United States
No longer accepting applications
Director, Web Experience

Director, Web Experience

AEG Presents • Phoenix, AZ, United States
30+ days ago
Job type
  • Full-time
Job description
In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.

Player 15 Group - the sports & entertainment brand behind the Phoenix Suns (NBA), Phoenix Mercury (WNBA), Valley Suns (G League), and Mortgage Match Up Center - is redefining the industry standard. Headquartered in downtown Phoenix and engaging fans across the world, Player 15 Group is driven by possibility, innovation, and the desire to create memorable moments for our fans and community. Our culture is anchored in purpose-driven leadership and fueled by individuals who bring passion, creativity, and vision to everything they do. We challenge convention, amplify voices, and create experiences that resonate well beyond the final buzzer. This is where talent meets purpose and bold ideas become reality.

We are seeking an experienced and motivated Director, Web Experience to join our team. In this high-impact role, you will support all facets of Web Experience for Player 15 Group web properties, while playing a key role in broader department initiatives. What You Will Do:
  • Develop and own the holistic web experience strategy for all digital properties, ensuring seamless journeys for fans, ticket buyers, partners, and community stakeholders.
  • Lead, mentor, and grow a high-performing web development / web operations team, with an emphasis on performance and scalability.
  • Define technical roadmaps and oversee architecture decisions to deliver a best-in-class sports fan web experience.
  • Own the conversion optimization program (A/B testing, personalization, multivariate experiments) to improve outcomes across ticket sales, membership, loyalty sign-ups, and merchandise.
  • Enforce SEO best practices across all fan-facing web properties, including content-rich team sites, schedule/ticketing pages, and community programs.
  • Manage content governance for game-day information, player/team content, multimedia, and sponsor activations, ensuring timely publishing and consistency across channels.
  • Instrument and maintain web analytics, event tracking, and dashboards tied to key sports KPIs: ticket conversion, fan engagement, retention, loyalty program participation, and digital sponsorship ROI.
  • Partner with marketing, partnerships, and ticketing teams to integrate the site with Martech, CRM, CDP, loyalty/rewards platforms, and mobile apps.
  • Collaborate with creative, content, and fan experience groups to ensure the website enhances the brand, highlights community initiatives, and showcases sponsorship activations.
  • Monitor KPIs (traffic, conversion, SEO rankings, fan engagement, ticket sales lift) and present insights and ROI from web initiatives to senior sports leadership.
  • Stay current on web and sports-industry digital trends: gamification, real-time updates, streaming integration, personalization, and global fan engagement tactics.
What We Need from Our Director, Web Experience:
  • 8+ years in web development, digital product management, or web engineering roles, with at least 3 years leading teams.
  • Strong hands-on experience with front-end, back-end and CMS platforms and integrations with ticketing and fan engagement platforms.
  • Deep fluency in web analytics, SEO, CRO, and A/B testing methodologies.
  • Experience with Martech integration: CRM, CDP, marketing automation, tag managers, personalization engines.
  • Proven ability to optimize conversion funnels-especially ticketing, membership, or subscription flows.
  • Excellent communication skills, able to partner across technical, creative, and commercial teams.
Experience/ Education Requirements:
  • High school diploma or GED
  • Relevant Certifications
What You Can Expect: The work environment characteristics described here are representative of those that must be met by Director, Web Experience to optimally perform the essential functions of this role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Ability to transit throughout the arena for long periods of time.
  • This position works mainly indoors, removed from extreme weather; exposure to weather is < 5%
  • S-Sedentary Work - Exerting up to 10 pounds of force occasionally.
  • Must be able to carry on a conversation both on the phone and in-person.
  • Ability to Read, Write & Speak in English
  • Wide range of full-time benefit options including
    • Medical, Dental and Vision coverages
    • Life and Disability options
    • Vacation, sick and holiday leave programs
  • Perks:
    • Discounts at Fanatics Team Shop
    • Tickets available for Phoenix Suns and Phoenix Mercury games
  • Visit our Culture page to learn more about our culture and work environment


Player 15 Group is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. For questions about this career opportunity, please contact the People & Culture Talent Acquisition team at talentacquisition@suns.com
Create a job alert for this search

Director, Web Experience • Phoenix, AZ, United States

Similar jobs

Director, Customer Success - Americas (Remote)

PixleePhoenix, AZ, United States
Remote
Full-time

About EmplifiEmplifi's unified customer engagement platform empowers more than 20,000 of the world's leading brands to revolutionize the digital and social customer experience.With comprehensive an...Show more

 • Promoted

Director, Technology Product Management (Remote)

GallagherScottsdale, AZ, United States
Remote
Full-time

Overview The Director, Technology Product Management will be responsible for leading the product management function by building and maintaining strategic product roadmaps for applications develope...Show more

 • Promoted

Remote Online Product Support - No Experience

GLOCPAMaricopa, Arizona
Remote
Part-time +1

Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet...Show more

 • Promoted

Work From Home - Product Specialist - $45 per hour

GL1Maricopa, Arizona
Remote
Part-time +1

Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet...Show more

 • Promoted

Remote Market Research Participants. No Experience (Ideal For Admin Virtual Assistant)

Apex Focus Group LLCMaricopa, Arizona, United States
Remote
Full-time

We're currently looking for individuals across the country to take part in remote paid market research, including online focus groups, product trials, and consumer studies.Earn up to $750 a week in...Show more

 • Promoted

Drive with Lyft - No Experience Needed

LyftParadise Valley, AZ, US
Full-time +1

Get a maximum of $400 in bonuses in Phoenix.Earn $100 for every 10 rides in 7 days (limit 4).Lyft is a flexible earning opportunity and a platform that connects drivers with individuals that need r...Show more

 • Promoted

Director, AI-Driven Software Engineering

Cengage GroupPhoenix, AZ, United States
Full-time

A leading educational technology company is seeking a Director of Software Engineering in Phoenix, Arizona.This role involves leading innovative products and AI-driven engineering teams.Responsibil...Show more

 • Promoted

Remote Web Project Leader - Drive Design & Delivery

Blacksmith Agency LLCPhoenix, AZ, United States
Remote
Full-time

A digital agency based in Phoenix seeks a Creative Web Project Manager to oversee custom web design projects from discovery to launch.The ideal candidate will have extensive project management expe...Show more

 • Promoted

Assistant Store Manager

Goodwill of Central & Northern ArizonaMaricopa, AZ, US
Full-time

N John Wayne Pkwy Maricopa Arizona, 85139, +1 (520) 3487585.This position is eligible for a monthly performance bonus of up to $1,000 based on performance goals.Leads the daily operations of the sa...Show more

 • Promoted

(7690) Maricopa:Assistant Manager and Shift Runner

Domino's PizzaMaricopa, AZ, United States
Full-time

Company Description No one likes being bored at work, which is why a Domino's job is all about having fun! We live to beat the rush and make it possible to make, bake or take pizzas during the hung...Show more

 • Promoted

Director of Customer Insights and Digital Experience

The Joint ChiropracticScottsdale, AZ, US
Full-time
Quick Apply

A better way to deliver care starts here! Headquartered in Scottsdale, AZ, The Joint Chiropractic is revolutionizing access to care by delivering high-quality, affordable chiropractic services in a...Show more

AI-First Store Platform Engineering Director

Sprouts Farmers MarketPhoenix, AZ, United States
Full-time

Sprouts Farmers Market is seeking a Director of Software Engineering to lead cross-functional teams in delivering scalable, secure, and AI-powered platforms.This role involves collaborating with Pr...Show more

 • Promoted

Senior Director, Agentic AI & Enterprise Transformation

Honeywell Aerospace TechnologiesPhoenix, AZ, United States
Full-time

Honeywell Aerospace Technologies is seeking a Senior Director of Artificial Intelligence in Phoenix, AZ.This individual will lead AI strategy, focusing on agentic AI systems and delivery at scale.R...Show more

 • Promoted

Part Time - Work from Home - Online Product Tester - No experience ($25-$45 per hour)

OCPAMaricopa, Arizona, us
Remote
Part-time +1

Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet...Show more

 • Promoted

Director, Design– Investment Services Company (ISCO) Digital and Design Team

USAAPhoenix, AZ, US
Full-time

At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice.We seek to be the #1 choice for the military...Show more

 • Promoted

Director AI

Honeywell Aerospace US LLCPhoenix, AZ, United States
Full-time

As a Director of AI here at Honeywell, you will set the strategic direction and ensure the successful delivery of our technology projects.Collaborating closely with senior executives and cross‑func...Show more

 • Promoted

Remote Senior Content & Scoring Director

PearsonPhoenix, AZ, United States
Remote
Full-time

A global educational company is seeking a Senior Content Development Administrator in Phoenix, AZ.This remote role requires expertise in scoring and content management.Candidates should possess exc...Show more

 • Promoted

Marketing Program Director - B2B Biotherapies Programs - Remote

VitalantScottsdale, AZ, United States
Remote
Full-time

Vitalant is seeking a Biotherapies Marketing Program Director to lead the strategy, execution, and optimization of marketing programs that advance the full spectrum of Biotherapies products and ser...Show more