Market Research Analyst (Exempt)

POSITION : Market Research Analyst (Exempt)

H SU JOB FAMILY CLASSIFICATION :  Institutional Research I

D EPARTMENT : Institutional Research

S UPERVISOR TITLE : Associate Provost

F LSA STATUS : Exempt

E XEMPTION : Professional Exemption

L OCATION :  HSU Campus, Abilene, Texas

TARGET HIRE DATE :  As Soon As Possible

HSU CHRISTIAN STANDARD REQUIREMENT FOR EMPLOYMENT – Candidate mustprofess a Christian Faith, maintain membership in a local congregation, and

respect the values and distinctives central to the historically Baptist values

of HSU as reflected in the

University’s Statement of Faith.

CONTACT INFORMATION :  Human Resources 325-670-1259 or

SUMMARY / SCOPE :

Reporting to the Associate Provost, the

Market Research Analyst designs and implements statistical and analytical

models to support the functions of the Office of Institutional Research and

provides consultative support to external offices gained from quantitative and

qualitative analysis. He or she works as a member of the Institutional Research

team to provide data and information that supports decision-making and

continuous institutional improvement.

HSU JOB FAMILY CLASSIFICATION INCLUDES THE FOLLOWING :

ESSENTIAL DUTIES AND RESPONSIBILITIES :

Assist to research and gather data from internal and

external databases to survey students and others, and to analyze and assemble

data in user-friendly formats.

Using

R, SQL, Business Intelligence Tools, & Microsoft Office Excel including

pivot tables, vlookups, visualizations, & power pivot / power query, the

person will develop, implement, & revise advanced statistical &

analytical models to facilitate productivity, efficiency, & student body

success. Organize findings for presentation to university’s faculty, staff

& trustees. Coordinate development of policies & procedures to support

marketing research practices for institutions of higher education.

SUPERVISORY RESPONSIBILITIES :

There are no supervisory responsibilities for

this position.

COMPETENCIES : This is your opportunity to demonstrate how your education and / or experience in your current or previous job relates to each function of this position.

Interview decisions are partially based on this information.

O n a separate sheet of paper, write a paragraph for each competency listed below describing your background and qualifications in each area.

To perform the job successfully, an individual should demonstrate the following competencies.

Analytical - Synthesizes complex

or diverse information; collects and researches data; uses intuition and

experience to complement data; designs workflows and procedures.

Communications  - Expresses ideas

and thoughts verbally; expresses ideas and thoughts in written form; exhibits

good listening and comprehension; keeps others adequately informed; selects and

uses appropriate communication methods.

Quality Management - Looks for ways to

improve and promote quality; demonstrates accuracy and thoroughness.

Ethics - Treats people with

respect; keeps commitments; inspires the trust of others; works with integrity

and principles; upholds organizational values.

QUALIFICATIONS : To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

KNOWLEDGE, SKILLS, & ABILITIES (Language, Mathematical, Reasoning and Computer Skills) :

LANGUAGE SKILLS :  Ability to read

and comprehend simple instructions, short correspondence, and memos. Ability to

write simple correspondence. Ability to effectively present information in

one-on-one and small group situations to customers, clients, and other

employees of the organization.

MATHEMATICAL SKILLS :  Ability to add,

subtract, multiply, and divide in all units of measure, using whole numbers,

common fractions, and decimals. Ability to compute rate, ratio, and percent and

to draw and interpret bar graphs.

REASONING ABILITY :  Ability to solve

practical problems and deal with a variety of concrete variables in situations

where only limited standardization exists. Ability to interpret a variety of

instructions furnished in written, oral, diagram, or schedule form.

COMPUTER SKILLS :  To perform this

job successfully, an individual should have knowledge of Word Processing

• software; Spreadsheet software; Project Management software; Payroll systems;

Order processing systems; Internet software and Contact Management systems.

EDUCATION / EXPERIENCE :

Bachelor’s degree from a regionally accredited

or a nationally recognized in business administration, market research,

economics, finance, management, statistics, or related degree required; plus

1 year of experience (preferred); OR, alternatively, 2 or more years’ experience

as market research analyst for post-secondary educational institutions using R,

SQL, Microsoft Office Excel, or similar statistical & analytical

software.

CERTIFICATES, LICENSES, REGISTRATIONS :

None are required for this position at this time.

PHYSICAL REQUIREMENTS :

The physical demands described here are

representative of those that must be met by an employee to successfully perform

the essential functions of this job. Reasonable accommodations may be made to

enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly

required to sit; use hands to finger, handle, or feel; reach with hands and

arms and talk or hear. The employee is occasionally required to stand and walk.

The employee must occasionally lift and / or move up to 25

pounds.

Specific vision abilities required by this job include close

vision, color vision and ability to adjust focus.

WORK ENVIRONMENT : The work environment

characteristics described here are representative of those an employee

encounters while performing the essential functions of this job. Reasonable

accommodations may be made to enable individuals with disabilities to perform

the essential functions.

While

performing the duties of this job, the employee is occasionally exposed to

outside weather conditions.

The

noise level in the work environment is usually quiet.