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The Evoke Agency
Performance MarketingThe Evoke Agency • Chicago, IL, United States
Performance Marketing

Performance Marketing

The Evoke Agency • Chicago, IL, United States
1 day ago
Job type
  • Full-time
Job description

Performance Marketer

At Ideas That Evoke, we develop innovative social, creative, influencer and PR solutions for lifestyle, beauty and luxury brands. Our experience is vast, working with companies of all sizes and industries, including Fortune 50 brands as well as mid-sized businesses and innovative start-ups. We pride ourselves on being agile, highly responsive and able to generate ideas that disrupt the market and garner results.

We are currently seeking a Performance Marketer to join our Madison, WI based team! The Performance Marketer needs to be an expert in paid digital media (specifically Google Adwords) and paid social (Meta, TikTok, Pinterest, etc.). The ideal candidate will have a deep understanding of analytics and passion for leveraging data insights to drive action.

Main Responsibilities include but not limited too:

  • Assisting in driving customer acquisition and managing paid search and social campaigns across a variety of paid digital media
  • Assists in the setup and management of performance marketing campaigns across paid search and paid social channels including strategizing, daily executions, and optimization
  • Establish organic social media best practices and partner with creative team members to drive organic KPI's
  • Proactively identify opportunities for performance media strategies to inform and facilitate acquisitions growth, including but not limited to: display media, social community growth, abandon cart + retention strategies, brand launches, capabilities enhancements, and improved customer experience

Skills:

  • Subject matter expert in paid digital media (Google Adwords) and paid social (Meta, TikTok, Pinterest, etc.)
  • Deep understanding of analytics and a passion for leveraging data insights to drive action
  • Expertise in paid search and paid social management with a broad understanding of iterative marketing and direct response ad strategies
  • Expertise in managing campaigns through native ad-techs (Google Adwords, Meta Ads Manager)
  • Experience reporting through native platforms (Google Analytics, Meta Ads Reporting), third-party reporting tools (Tableau, Supermetrics, etc.) are a bonus, but not required
  • 2-4 years of experience in performance marketing role, with a minimum of 2 years managing paid search programs
  • Minimum of a Bachelors degree (or equivalent experience) in marketing, communications, or a related field
  • Google Adwords Certification
  • Meta Blueprint Certification

Please apply now for this role! Excepting applications through January 1st, 2023! Interviews beginning February.

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Performance Marketing • Chicago, IL, United States

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