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Sunny Health & Fitness, Inc.
Amazon Promotion ManagerSunny Health & Fitness, Inc. • City Of Industry, CA, United States
Amazon Promotion Manager

Amazon Promotion Manager

Sunny Health & Fitness, Inc. • City Of Industry, CA, United States
1 day ago
Job type
  • Full-time
Job description

Amazon Promotions And Advertising Specialist

This role will be responsible for planning, executing, and analyzing promotional strategies on Amazon while also supporting the broader e-commerce initiatives across multiple platforms. The ideal candidate has hands-on experience with Amazon Seller Central, PPC campaigns, promotions, and listing optimization, combined with strong analytical and project management skills to contribute to overall e-commerce growth.

Key Responsibilities

  • Manage and optimize Amazon Advertising campaigns (sponsored products, brands, display, etc.) to maximize ROI.
  • Plan and execute Amazon promotions, coupons, lightning deals, and seasonal campaigns.
  • Monitor daily budgets, bids, and campaign performance, making data-driven adjustments.
  • Research keywords and competitor strategies to refine advertising and promotional plans.
  • Provide detailed reporting on promotions, campaign performance, and sales lift.

E-Commerce Specialist Duties

  • Assist in managing product listings across Amazon and other marketplaces (Walmart, eBay, etc.).
  • Ensure listings are fully optimized with titles, bullet points, keywords, and enhanced content (A+ Content, Brand Store).
  • Collaborate with creative, operations, and marketing teams to ensure product content, pricing, and inventory align with campaigns.
  • Track and analyze marketplace performance metrics (traffic, conversion, search ranking, etc.).
  • Support the rollout of new product launches and e-commerce initiatives.
  • Stay updated on e-commerce trends, Amazon policy changes, and marketplace best practices.

Qualifications

  • Bachelor's degree in Marketing, Business, or related field (preferred).
  • 2+ years of experience with Amazon Seller Central and Amazon Advertising (required).
  • Strong understanding of Amazon promotions, advertising formats, and campaign optimization strategies.
  • Experience with listing optimization, keyword research, and SEO for marketplaces.
  • Proficiency in Excel/Google Sheets; experience with tools like Helium 10, Jungle Scout, or similar.
  • Strong analytical, organizational, and communication skills.
  • Ability to manage multiple projects, deadlines, and priorities in a fast-paced environment.
  • Experience in other marketplaces (Walmart, eBay, Target+, etc.) is a plus.
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Amazon Promotion Manager • City Of Industry, CA, United States

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