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Waterfall Technology Consulting Partners LLC
Social Advertising Contractor - San Jose, CAWaterfall Technology Consulting Partners LLC • San Jose, CA, United States
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Social Advertising Contractor - San Jose, CA

Social Advertising Contractor - San Jose, CA

Waterfall Technology Consulting Partners LLC • San Jose, CA, United States
21 days ago
Job type
  • Full-time
Job description

Social Advertising Contractor - San Jose, CA

Our client is seeking a data-driven, highly motivated Paid Social Advertising Contractor to help manage execution for paid social platforms, and any other new advertising channel needs.

Location: Hybrid working remote and onsite in San Jose, CA

Duration: 6 months

What you'll be doing:

  • Help manage the day-to-day of our client's paid social profiles, LinkedIn, Facebook, Reddit, optimizing for lead and pipeline generation
  • Identifying trends in their data, utilizing tools like platform data, Salesforce, and Tableau, as well as in the market, to optimize spend and performance-based insights
  • Spending time in accounts setting up and optimizing campaigns, ad sets, audiences, ads, bids, exclusions, A/B tests, and more
  • Assisting other paid managers in various paid platforms by executing tasks, campaign maintenance, pulling data, analyzing reports, and enhancing performance
  • Help oversee campaign budgets and performance for all paid advertising channels
  • Staying up to date on product releases, betas, marketing trends, strategies in the industry that can benefit advertising channels
  • Analyzing reports, data, performance trends and recommending the necessary changes to work towards improving performance
  • Qualifications needed:

    • Minimum 3-5 years of experience managing paid social; LinkedIn, Facebook, and other social accounts
    • Practical knowledge and understanding of paid social platforms (Facebook/LinkedIn), how to setup campaigns, create audiences, and strategize
    • Analytical and quantitative skills; bias towards data-based decision making
    • Excel/Google Sheets experience in data manipulation and analysis
    • Experience with Google Analytics
    • Experience in landing page optimization, ad, and A/B testing to drive conversion improvements
    • Ability to multitask, balance, and juggle responsibilities in a fast-paced environment
    • Willingness to assist on different projects, accounts, and campaign needs

    To stand out:

    • Experience specifically in B2B marketing - ideally SAAS
    • Experience in FinTech or the financial/accounting industry
    • Experience with CRM systems - especially Salesforce
    • Experience with Enterprise reporting and BI tools - especially Tableau
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Social Advertising Contractor - San Jose, CA • San Jose, CA, United States

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