Marketing Events Coordinator

Job Description

We are seeking a dynamic and creative Marketing Events Coordinator to join our rapidly growing team to drive engagement at Old Dominion University with stellar project management and customer service skills. Serve as an advocate, champion, and creative visionary responsible for multi-faceted event planning and business development activities. This position reports directly to the Marketing Manager and works closely with various departments to ensure each event has a well-structured marketing campaign.

Job Responsibilities

• Lead event strategy and planning by defining objectives, creating timelines, managing budgets, coordinating logistics, and developing execution plans for all student engagement events
• Plan and execute innovative dining and engagement events that drive student participation, satisfaction, and retention
• Partner with internal teams and campus stakeholders to coordinate event details, communicate expectations, and ensure seamless execution
• Develop creative event concepts and interactive activities that enhance the student experience and promote campus engagement
• Build and maintain strong relationships with local food trucks/restaurants, and community groups
• Build a database of Food Trucks and local vendors to bring excitement to campus and connect with our local community
• Oversee on‑site execution, including event setup, breakdown, staffing coordination, and real‑time troubleshooting
• Anticipate operational or guest service needs and proactively resolve issues to ensure a positive event experience
• Conduct post‑event evaluations by analyzing participation, engagement, and sales data to assess effectiveness and ROI
• Provide market and trend research and collaborate with the digital marketing coordinator on location‑specific digital and social media campaigns related to dining events
• Promote the company programs, products, services, and events across appropriate channels
• Cross-collaborate with internal teams such as culinary, health and wellness, and sustainability to structure product launch and promotion materials such as brochures, sell sheets, signage, photos, and videos
• Create weekly updates and quarterly newsletters highlighting event outcomes and overall Monarch Dining initiatives

At Aramark, developing new skills and doing what it takes to get the job done make a positive impact on our employees and our customers. To meet our commitments, job duties may change, or new ones may be assigned without formal notice.

Qualifications

• Bachelor’s degree in communications, marketing, business, or a related field
• At least 1-2 years of event planning or marketing experience supporting public events
• Previous brand ambassador and customer service experience preferred
• Strong interpersonal skills with the ability to build relationships with clients and vendors
• A high level of technical, computer, and software skills is required for this position. The ability to use Microsoft Office (Excel, PowerPoint, Word), Canva and basic databases and software are required
• Strong time management and project management skills with the ability to work independently while handling a complex and diverse workload in a fast-paced environment
• Written and oral communication skills with the ability to deliver information to individuals or groups
• Attention to detail and strong organizational skills
• Digital marketing knowledge, including social media, photo, or video experience a plus

Education

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.