Experience with Marketing Cloud to CRM Connect with Data Extensions, Audience building, and Journey Automation using Sales and Service data. Build and execute omni channel automations within Salesforce Marketing Cloud.
Experience with mapping business needs to Marketing Cloud solutions and execute on the campaigns in Email Studio, Automation Studio, and Journey Builder.
Experience with Salesforce Marketing Cloud platform, processes, and automation
Experience with Configure, test, deploy marketing automation campaigns within Salesforce Marketing Cloud.
Experience to Build out customer lifecycle journeys and email campaigns using Salesforce Marketing Cloud including automated and triggered campaigns.
Monitor technical performance of assets and test/troubleshoot.
Provide product and subject matter expertise to internal client teams.
Estimate effort required to implement proposed solutions.
Build and maintain solution related documentation
Excellent communication skills verbal and written documentation.
Agile/Scrum methodologies
Eager to learn new applications and technologies.
Ability to follow documented standards to build enhancements
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Salesforce Marketing Cloud Application Specialist • Frisco, TX, United States