Social Media Strategy Director

About Mod Op

Mod Op is a full-service advertising agency able to offer clients a full suite of solutions. Mod Op can offer you access to low-cost, high-quality health care options and a team of enthusiastic, collaborative and motivated coworkers who see career development and personal development as intertwined.

At Mod Op, we’re more than just an agency—we’re a team of forward-thinking professionals who are passionate about driving client success. We believe in fostering meaningful relationships, collaborating across disciplines, and delivering impactful solutions that help businesses grow. If you are a strategic thinker with a passion for building lasting client partnerships, we’d love to hear from you. Join us and be part of a company that values innovation, creativity, and excellence in everything we do.

We are a forward-thinking advertising agency looking for a social media unicorn.

We’re searching for a senior social media leader who understands where the space is headed—not where it’s been. You bring 10+ years of experience shaping culturally relevant, platform‑smart strategies across brands of all sizes. You’ll lead pitches, mentor teams, and help clients focus on what truly drives impact today—culture, creators, algorithms, and emerging tech like AI. This role will seamlessly integrate the medium, the message, and the technology to create groundbreaking work. If you thrive on seeing your work move fast and land in the real world, we’d love to consider you for this remote role.

What You Will Do Here

• Win the Room: Shine in client presentations and in new business pitches, bringing innovative, socially-native strategies that wow both current and prospective clients and prove we are living in the future.
• Redefine Measurement: Move our agency and clients past outdated vanity metrics. Architect measurement frameworks focused on attention, business impact, cultural resonance, and actual ROI.
• Architect Dynamic Ecosystems: Move beyond rigid monthly guides. Design fluid, responsive social systems that dictate how, where, and when we engage with communities across TikTok, Meta, , Discord, and wherever culture goes next.
• Champion Modern Creation: Work lockstep with creative, media, and account teams to ideate social-first campaigns. You understand that today, strategy and creative are completely intertwined.
• Harness New Tech: Experiment with and integrate AI tools into our social listening, ideation, and reporting workflows to make our team faster and our insights sharper.

The Mandatories

• Love of socially-native big ideas: You don't just put TV spots on TikTok; you think in trends, sounds, and community behaviors.
• Can capture an audience, with insight, storytelling and a dash of showbiz: You come to collaborate, guide, co-create and lead, all with an eye on inspiring relationships with clients, prospective clients and colleagues that never get old.
• Algorithmic and Platform Fluency: You understand the major platforms inside and out—not just how to post, but how their algorithms actually serve content to audiences.
• Data Storytelling: You can synthesize complex social data, social listening tools, and cultural signals into actionable insights that tell a compelling story to the C-suite.
• Believes in “We” before “I”: You are a collaborator who elevates everyone in the room.
• Thinks fast on feet (and typing fingers): You can navigate the speed of internet culture without breaking a sweat.
• Endurance, resilience, and unstoppable optimism: The internet is chaotic; you bring the calm and the vision.

The Nice-to-Haves

• Prior senior agency experience: You know how the machine works and how to break the rules effectively.
• Creator economy expertise: A deep understanding of how to build strategies that integrate influencers and creators natively.
• Advanced paid social strategy: You know how organic and paid synergize, and you can speak fluently with performance media teams.
• AI proficiency: Experience using large language models or AI tools to assist in trend forecasting, strategy development, or analytics.

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