- Full-time
Mobile Growth Specialist
iHeartMedia, the number one audio company in America, is looking for a Mobile Growth Specialist who treats clean, accurate attribution as the foundation of their work. The ideal candidate has direct, working knowledge of mobile measurement and can own it reliably, while also running effective paid campaigns and lifecycle programs that grow downloads and usage.
What You'll Do:
- Own attribution and tracking end to end.
- Ensure events, conversions, and SDK integrations are correctly configured across AppsFlyer, Firebase, and the ad platforms.
- Maintain and audit the measurement stack.
- Plan, launch, and optimize paid user acquisition campaigns across major platforms.
- Build and run lifecycle and winback programs.
- Build and maintain performance reporting and dashboards.
- Manage budget allocation.
- Contribute to creative and messaging.
- Research and test new channels, tools, and tactics.
- Monitor campaigns and programs regularly.
What You'll Need:
- Direct, hands-on working knowledge of an MMP AppsFlyer strongly preferred plus Firebase, and a genuine, working grasp of mobile attribution.
- A solid command of the realities of privacy-driven measurement.
- Demonstrated experience configuring or auditing SDK integrations, conversion events, and tracking setups.
- 24 years of hands-on growth, performance, or lifecycle marketing experience.
- Experience running paid campaigns across one or more major ad platforms.
- Exposure to CRM, lifecycle, or messaging platforms used for retention and winback.
- Comfort working with data, analytics, and reporting tools.
- Strong instincts for advertising and messaging fundamentals.
- Close attention to detail.
- A self-starter who's comfortable building process where none exists and adapting as priorities shift.
What You'll Bring:
- Respect for others and a strong belief that others should do this in return.
- Accountability for own work and desire to provide guidance to new team members.
- Ability to contribute to several projects at the same time under a moderate level of direction.
- Application of objective judgement, technical skills and prior experience to solve business problems.
- Strong written and verbal communication skills.
- Desire for continued knowledge sharing and learning.
Compensation: Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. $66,300 - $80,000
Location: New York, NY: 125 West 55th Street, 10019
Position Type: Regular
Time Type: Full time
Pay Type: Salaried
Benefits: iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce.