Marketing Manager

Marketing Manager

IDIQ is an award-winning company looking for talented individuals to join the team. We are passionate about fostering your unique skills, supporting your career goals and creating an exceptional work environment while providing outstanding solutions that our members trust.

As one of the fastest growing companies in the United States with consecutive spots on the prestigious Inc. 5000 list, we provide award-winning services and a positive work environment. Our IdentityIQ and MyScoreIQ brands feature credit report and identity theft monitoring, and our Resident-Link brand focuses on positive rent-payment reporting to the credit bureaus.

We offer generous benefits such as paid vacation time, paid volunteer leave, health insurance, employer-match 401(K) contributions, continuing training opportunities and more. We also provide our staff with unending free coffee, relaxation rooms, game rooms and company events.

We value innovative thinking, excellent communication skills, on-your-feet problem-solving and a penchant for team collaboration. In this role, you are an integral part of our company's success, helping create innovative solutions that serve our members' needs.

If you are looking to join a growing company and work among talented peers, we encourage you to apply today!

Job Description

The Marketing Manager II is responsible for generating enrollments for all B2B and B2C customer segments through profitable investments in all channels. This role is a critical member of the Marketing team and will work closely with marketing operations, creative, brand, and Content, and various agencies to continuously improve enrollments performance.

• Build and execute comprehensive B2C and B2B marketing plan including paid media, organic, and social.
• Develop B2B go-to-market plans to support product releases and launches.
• Maintain budgets, campaign performance, return on investment, and other channel metrics.
• Drive end-to-end quarterly media planning, budgeting, and lead & pipeline forecasts for your channels.
• Partner with the marketing team to build reporting capabilities, refine the brand positioning, develop breakthrough creative, and improve processes and tools.
• Design and execute various methods for customer research and customer insights.
• Diversify media mix by launching newly onboarded vendors and help to research new vendors/ platforms.
• Collaborate cross-functionally with sales, product, technology, and operations to continuously improve enrollments volume.

Additional Responsibilities:

• Able to handle and maintain strict confidentiality of sensitive consumer information in compliance with applicable privacy and data protection regulations
• Must follow all company policies and procedures regarding data privacy and protection and data loss prevention
• Regular and predictable attendance is required.
• Performs other job-related duties and responsibilities as may be assigned from time to time.

Qualifications

• 4+ years of demand generation, customer acquisition for high-growth companies.
• Power-user of the key digital advertising platforms like Google Ads, Bing, and Facebook Ads Manager
• Proficient with analytical tools like Google Analytics, Data Studio and Optimize required with a proven track record building audiences and gaining insights to drive decisions.
• Proficient with email service providers like SendGrid, Marketo and GetResponse
• Exceptional quantitative and problem-solving skills. Ability to analyze data, overcome data noise, and make data driven decisions.
• Develop and execute tactics to promote our brand to increase app downloads and website traffic.
• A strong communicator that can efficiently communicate takeaways and insights to drive improvements.
• Experienced in B2C marketing, with a focus on lead generation and conversion.
• Excellent project management skills with proven ability to meet deadlines, comfortable with a fast-paced environment.

Additional Information

Position Details: This is a full-time, salaried position (40+ hours/week).

Hybrid Schedule: Candidates who reside within a commutable distance to our Temecula, CA, are expected to work a hybrid schedule:

• Remote/Work from home on Mondays and Fridays
• In-office days are Tuesday, Wednesday and Thursday at our Temecula, CA office.

Remote Consideration: Candidates residing outside a commutable distance may be considered for fully remote work arrangements, subject to business needs and role requirements.

Pay: The pay range for this position if the work is performed in California is a minimum of $90,000 to a maximum of $110,000 annually. The actual compensation offer will carefully consider a wide range of factors including your skills, qualifications, experience, and location.

Benefits and Perks: IDIQ makes available comprehensive benefits including 100% employee medical options, 50% dental and vision (for employee only, dependent coverage available). Other benefits offered include paid time off, life insurance, short-term disability, long-term disability, and a 401k program with employer match. We work in a casual dress attire environment. Enjoy friendly competition with ping-pong tournaments, pool games, and more.