Digital Experience Manager

The Fresh Market & You

Our mission is to make everyday eating extraordinary for our guests. We create a warm, welcoming, memorable experience with exceptional, personal service. We're looking for a new team member who strives for excellence and brings positive energy, commitment, and a "can-do" attitude to work every day. We value teamwork and celebrate our successes as a team and will value your contribution!

Added Benefits for choosing The Fresh Market Team:

• Team member discount up to 40%
• Health, Dental & Vision insurance available for individual, spouse, partner, and family.
• And much more!
• 401K contribution and match for part-time and full-time team members.
• Personal time off and additional time off purchase plans available

About the Position

Are you a digital marketing enthusiast with a passion for creating exceptional online experiences? The Digital Experience Manager will be responsible for managing and enhancing The Fresh Market digital properties, ensuring the website and mobile application deliver outstanding digital experiences for our guests. Your expertise will help us define user journeys, improve digital conversions and collaborate effectively with IT and other cross-functional teams.

This position reports to the Director of Paid & Social Media.

What You'll Do

• Functional Management: Own the functional management of The Fresh Market website and mobile app, ensuring they operate smoothly and effectively.
• Business Requirements: Create, own and manage all functional business requirements for The Fresh Market website and mobile app, ensuring thoughtful and detail-oriented documentation of business needs that align with goals and objectives.
• Primary Marketing Contact for IT: Serve as the primary marketing contact with IT for website and mobile app functional management, facilitating seamless communication and collaboration.
• User Journey Flows: Collaborate cross-functionally to develop user journey flows that drive business results and deliver exceptional digital experiences for our guests.
• Digital Presence Management: Manage the digital presence for all store location data across the internet, ensuring accuracy and SEO effectiveness for visibility.
• Managerial Leadership: Manage the Digital Marketing Coordinator, providing direction, support, feedback, and mentoring to ensure individual and team success.

Qualifications

At a minimum, what you'll need:

• Bachelor's degree in Marketing, Business, Information Technology, or a related field.
• 5+ years of experience in digital experience management, preferably in the retail sector.
• Proven track record of managing and enhancing websites and mobile apps to deliver exceptional user experiences.
• Understanding of UX best practices skills with the ability to interpret data and make data-driven decisions.
• Excellent organizational and project management skills.
• Ability to thrive in a fast-paced, collaborative environment.
• Exceptional communication and interpersonal skills.

Preferred qualifications:

• Experience with website and app management for retail or grocery stores.
• Familiarity with digital marketing tools and platforms.
• Strong understanding of user experience (UX) principles and best practices.

REASONABLE ACCOMMODATIONS: Consistent with applicable laws, TFM will make reasonable accommodations for qualified applicants and team members, unless doing so would result in an undue hardship to TFM. This guiding principle applies to all aspects of employment, including hiring and job assignment, compensation, discipline, termination, and access to benefits and training.

We Are Proud To Be An Equal Opportunity Employer

We are proud to be an Equal Opportunity employer. Qualified applicants will receive consideration for employment without regard race, color, creed, religion, age, sex, gender, sexual orientation, gender identity, pregnancy and related medical conditions, national origin, genetic information, uniformed service, veteran status, disability, or any other basis prohibited by federal or state law.

The statements in this job description are provided to describe the general nature and level of work expected in this role. While these statements include the essential functions of the job, they are not intended to be a complete list of all responsibilities, duties and skills required. As we work as a team, there may be times team members are needed to perform duties outside of their normal responsibilities based on business needs.