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Senior Director, Communications & Public RelationsSearchwide Global • Dallas, TX, United States
Senior Director, Communications & Public Relations

Senior Director, Communications & Public Relations

Searchwide Global • Dallas, TX, United States
30+ days ago
Job type
  • Full-time
Job description

Senior Director, Communications & Public Relations

A luxury hotel and resort company is seeking a Senior Director, Communications & Public Relations with proven experience in developing and executing a strategic communications and public relations plan, including generating positive exposure and broadening brand awareness; implementing strategic crisis communications; and advancing business objectives across internal and external audiences.

This role will spearhead comprehensive public relations for the company brand, deliver hands-on support for key projects, and design and execute media relations strategies, including messaging and securing demand for over 50 hotels.

Responsibilities

  • Develop and execute high-impact and innovative strategies that increase revenue and broaden visibility for the brand across traditional and new media.
  • Serve as a trusted media liaison and advisor to Owners, C-Suite, and senior executives; serve as a company spokesperson.
  • Lead and mitigate crisis communications and reputation management.
  • Amplify experiential activations with tastemaker and influencer collaborations.
  • Position senior executives as thought leaders within the industry; prepare talking points, briefing books, and all materials needed for speaking engagements and media interviews.
  • Design and execute media relations strategies and messaging to ensure they support business objectives and brand initiatives.
  • Manage PR/communications budget.
  • Direct and manage a small internal and external communications team.
  • Architect how PR/Comms is done at the corporate level and regional/local level.
  • Develop, plan, and execute large-scale events (i.e., hotel groundbreakings and grand opening events) with cross-functional teams and internal/external partners.
  • Mentor and guide on-property leaders and marketing teams to understand strategic PR and communications.
  • Monitor, research, and advise on industry practices and trends to ensure the company is represented both at the brand and hotel level.
  • Oversee, direct, and streamline internal communication and write internal communications for senior executives across a variety of mediums.

Qualifications

  • College degree in communications, public relations or related fields.
  • Superb public speaker with impeccable written and verbal communication skills.
  • Exceptional people, leadership skills, and strong emotional IQ.
  • Experience managing external PR agencies.
  • 8 years of travel or hospitality experience.
  • 5+ year directing and leading external agencies and internal teams.
  • At least three years' experience in crisis management.
  • Program and project management experience.
  • Maturity and good judgment in knowing when and how to escalate issues while balancing the needs of various stakeholders, including executive leadership, human resources, and legal.
  • Ability to multitask and manage multiple projects, perform well under pressure, and be a team player.
  • Ability to travel throughout US, Mexico, and Canada.
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Senior Director, Communications & Public Relations • Dallas, TX, United States

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