Talent.com
Verily
Commercial Marketing, GovernmentVerily • Dallas, TX, United States
Commercial Marketing, Government

Commercial Marketing, Government

Verily • Dallas, TX, United States
8 days ago
Salary
$149,000.00–$223,000.00 yearly
Job type
  • Full-time
Job description

Commercial Marketing Lead For Us Government/Public Sector Segment

Verily Health Inc. is driving a more connected and equitable health system through actionable leadership in data transparency and interoperability. By spearheading initiatives such as the CMS Health Tech Ecosystem Pledge, TEFCA participation, CDC Wastewater Monitoring Program, and the NIH's All of Us Research Program, Verily Health Inc. is building the critical infrastructure required for patient-centric data exchange and next-generation medical breakthroughs.

As the Commercial Marketing Lead for the US Government/Public Sector segment, you are the "Voice of the Buyer". You sit at the critical intersection of product, strategy, and sales, serving as the primary architect for how Verily Health Inc.'s diverse portfolio of capabilities is synthesized into a high-value, cohesive narrative for the US Government market. Your success is measured by commercial velocity and the ability to equip the sales team to build a robust pipeline and effectively close deals to meet sales and revenue targets.

We are prioritizing candidates in the following locations: Dallas, TX, Boston, MA, San Bruno, CA, or Washington DC.

This role partners closely with the US Government Sales Leader and has three main responsibilities:

  • Be the Market & Competitive Intelligence Expert: Creating problem-first messaging and value propositions to present a unified answer to the US Government segment's most pressing challenges through Verily Health Inc.'s solutions and capabilities. Leverage your expertise in the market and competitive landscape to deliver effective, end-to-end sales enablement support and commercial marketing for this segment.
  • Accelerating Sales Motion: Leading segment marketing for US Government sales, developing and owning the end-to-end campaign strategy and activities to drive pipeline generation. Develop effective segment marketing collateral by identifying funnel bottlenecks and developing "pitch-in-a-box" materials and strategic messaging interventions to move deals from discovery to closed-won.
  • Driving US Government Commercial Marketing Strategy: Identifying opportunities and gaps in the product strategy, value proposition, and claims to "win" in this segment. Leverage your deep knowledge of this segment and synthesize customer feedback to influence and inform the product roadmap, coordinating effectively across cross-functional teams.

Responsibilities include:

  • Become the definitive internal expert on the US Government landscape, including macroeconomic trends, regulatory shifts, and the competitive environment. Define and refine the "Economic Buyer" and "Technical Influencer" personas. Deeply understand the "why" and "how" behind the segment's purchasing decisions to anticipate objections and accelerate the sales cycle.
  • Clearly land buyer segment needs and establish how Verily Health Inc.'s capabilities and solutions directly solve their business needs. Create value propositions that span across Verily's product pillars, positioning our full suite of solutions as a unified answer to segment challenges. Articulate how Verily's solutions reduce complexity and speed up the realization of business outcomes for clients.
  • Develop and maintain the foundational US Government commercial toolkit, including segment-specific playbooks, high-stakes pitch decks, and ROI/TCO calculators. Tailor this core messaging and content appropriately for all customer pitches and touchpoints.
  • Identify bottlenecks and develop messaging interventions to progress opportunities through the funnel. Identify where marketing activities (e.g., demand gen campaigns, webinars, events, CABs, etc.) would effectively and efficiently accelerate the sales motion, and work with the Marketing org to recommend, prioritize, and operationalize these activities. Identify high-growth sub-segments and white-space opportunities within the vertical. Influence the product roadmap by translating customer feedback and market gaps into clear commercial requirements.
  • Build and maintain "scalable sources of truth" using modern AI tools and frameworks to amplify output at scale. Own the delivery of commercial assets and strategic results from conception to completion, including cross-functional coordination and supplemental market research.

Minimum Qualifications:

  • Bachelor's degree in Business, Marketing, or a related field.
  • Experience: 8-12+ years in Product Marketing (PMM), Commercial Strategy, Management Consulting, or a related Commercial role.
  • Proven experience in B2B HealthTech, US Government, or SaaS. At least 5-7 years of specific experience selling to, marketing to, or working within the US Government vertical is required. Experience specific to HHS (e.g. FDA, CMS, NIH, CDC) is strongly preferred.
  • Demonstrated ability to enable sales or business development teams within complex, multi-stakeholder B2B sales cycles.
  • Act as a strategic advisor to the US Government Sales Lead, providing market signals that help refine the go-to-market approach. Maintain deep subject matter expertise and understanding of Verily Health Inc.'s solutions and capabilities that are sold to this segment, such that you can join customer pitches, speak on industry panels, prep executive talking points, and partner directly with executives and leaders to further the GTM strategy.

Preferred Qualifications:

  • Strong comfort with developing and delivering sales and marketing messages to multiple audiences, from C-Suite to engineering levels. Must be excellent in creating high-quality, client facing deliverables in content and presentation.
  • Proactively identify gaps, develop approaches, recommend based on market research, and launch and iterate quickly to drive impact for the sales team, bringing teams along through the process.
  • Experience with streamlining a process and delivering clear documentation, tracking, and training where needed.
  • Ability to use data to justify commercial strategies and measure the impact of marketing activities on the sales pipeline.
  • Proven track record of managing complex, cross-functional projects with high-stakes dependencies (e.g., Legal, Regulatory, Clinical).

Qualified applicants must not require employer sponsored work authorization now or in the future for employment in the United States.

The US base salary range for this full-time position is $149,000 - $223,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.

Verily Health Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Create a job alert for this search

Commercial Marketing, Government • Dallas, TX, United States

Similar jobs

Director of Development & Marketing

Prestonwood Baptist ChurchRichardson, TX, United States
Full-time

Director of Development & Marketing.Prestonwood Pregnancy Center - Richardson, TX 75080.Position Type: Full-Time Education Level: 4 Year Degree Category: Marketing.Provides development and marketin... Show more

 • Promoted

Marketing Director, Environmental Services

CleanHarborsPlano, TX, United States
Full-time

Marketing Director Of Environmental Services.The Marketing Director of Environmental Services is responsible for overseeing and coordinating marketing efforts for Clean Harbors' Technical Services ... Show more

 • Promoted

Sr. Business Development & Marketing Coordinator

DLA PiperDallas, TX, United States
Full-time

DLA Piper Marketing And Business Development Role.DLA Piper is, at its core, bold, exceptional, collaborative and supportive.Our people are the backbone, heart and soul of our firm.Wherever you are... Show more

 • Promoted

Payments - Government Market and Product Expansion - Executive Director

ChasePlano, TX, United States
Full-time

Government Market And Product Expansion Director.Release your expertise and navigate regulatory landscapes to bring products to life in a national market.Shape your future and ours as you collabora... Show more

 • Promoted

Director of Sales & Marketing

Searchwide GlobalDallas, TX, United States
Full-time

A luxurious Dallas hotel is seeking a creative, innovative, and action-oriented leader to serve as the new Director of Sales & Marketing.The Director of Sales & Marketing serves as the chief commer... Show more

 • Promoted

Commercial Marketing, Government

VerilyDallas, TX, United States
Full-time

Commercial Marketing Lead For Us Government/Public Sector Segment.By spearheading initiatives such as the CMS Health Tech Ecosystem Pledge, TEFCA participation, CDC Wastewater Monitoring Program, a... Show more

 • Promoted

Marketing Representative

IICRCFrisco, TX, United States
Full-time

PuroClean, a leader in emergency property restoration services, helps families and businesses overcome the devastating setbacks caused by water, fire, mold, biohazard, and other conditions resultin... Show more

 • Promoted

Director, Global Growth Marketing

IslandDallas, TX, United States
Full-time

Director, Growth Marketing Programs.Island is the ideal environment for enterprise work security is everywhere without ever getting in the way.The Island Enterprise Platform unifies AI enablement,... Show more

 • Promoted

Payments - Government Market and Product Expansion - Executive Director

JPMorgan ChasePlano, TX, United States
Full-time

Government Market And Product Expansion Director.Release your expertise and navigate regulatory landscapes to bring products to life in a national market.Shape your future and ours as you collabora... Show more

 • Promoted

Director of Marketing

Grocery Services IncDallas, TX, United States
Full-time

The Director of Marketing leads the strategy, development, and execution of integrated marketing initiatives across multiple grocery brands, including Grocery Services North (GSN), JC Food Mart (JC... Show more

 • Promoted

Market Research Participant

GL IncEnnis, Texas
$15.00 hourly
Part-time +1

Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more

 • Promoted

Director of Enrollment Marketing

Dallas Baptist UniversityDallas, TX, United States
Full-time

Director Of Enrollment Marketing.Must be a Christian who is a member of a church that holds Jesus Christ to be their Lord and Savior, and who holds solely the Old Testament and the New Testament as... Show more

 • Promoted

Vice President of Marketing and Communications

East WestPlano, TX, United States
Full-time

Vice President Of Marketing And Communications.The Vice President of Marketing and Communications (VPMC) oversees the marketing, external communications, and ministry partner experience strategies ... Show more

 • Promoted

Remote VP, Campus & Government Marketing

SODEXODallas, TX, United States
Remote
Full-time

A global service provider is in search of a Vice President, Marketing to lead product development and strategy in a remote capacity.This position involves overseeing market initiatives, managing ke... Show more

 • Promoted

Business and Marketing Consulting

TradeJobsWorkForce75246 Dallas, TX, US
$50,000.00–$100,000.00 yearly
Full-time

Business and Marketing Consulting Job Duties: *Conducting market and competitor research *Developing and implementing innovative mark... Show more

 • Promoted

Electrocardiogram (ECG / EKG) Technician - Entry Level Training Program

Dreambound Inc.Ennis, Texas, United States
Full-time

Note : This is an educational program, not a job.Successful completion of the program does not guarantee employment but will equip you with valuable skills for the healthcare job market.Looking to ... Show more

 • Promoted

[Senior] Marketing Manager - Partnership Marketing Sponsorship & Business Development (17458-1)

JNDPlano, TX, United States
Full-time

Marketing Manager - Partnership Marketing Sponsorship & Business Development.Lead end-to-end Partnership Marketing initiatives aligned with brand campaigns and device launches.Negotiate and execute... Show more

 • Promoted

Senior Marketing Coordinator (North Texas) - Austin Commercial

Austin ExternalDallas, TX, United States
Full-time

Do you want to make a difference? Do you want to grow your career at one of the industry's leading construction firms? Put your expertise and project engineering skills to work at Austin Commercial... Show more

 • Promoted

Security Officer - PT & FT available

Inter-con SecurityEnnis, TX, United States
Full-time

Security Guard / Safety Officer / Patrol] - Industry Leading Pay / Opportunity for Medical-Dental-Holidays-Vacation-Sick Pay-401(k) / Uniform and equipment provided / Recognition and Reward Program... Show more

 • Promoted

Senior Manager National Sales & Marketing

Leonardo DRSDallas, TX, United States
Full-time

Senior Manager National Sales & Marketing.Location: TX, US Job ID: 114119 Location: Remote within 100 mile radius of Dallas TX to come in as needed Schedule: 9/80 The Electro Optical Infrared Syste... Show more