DIGITAL PERFORMANCE CREATIVE MANAGER

Digital Performance Creative Manager

Z SUPPLY is an established California Women's lifestyle apparel brand leading the space for casual, comfortable style. Based in the heart of Orange County, we are passionate about staying true to our roots while delivering effortless, feel-good fashion. We are a team of passionate and motivated creatives who work collaboratively to create clothing that makes our customers feel cool and confident. At Z SUPPLY, our departments work cross-functionally enabling everyone to further their knowledge and expertise in an inclusive and supportive environment that is committed to a healthy work/life balance, peer mentorship, and maintaining and building relationships within our community.

We are currently seeking an experienced Digital Performance Creative Manager to join our growing Digital Marketing team. The Performance Creative Manager will work closely with the Director of Digital Marketing to bring performance-driven creative campaigns to life across paid digital channels. This role plays a critical part in translating strategic direction into clear briefs, organized testing workflows, and high-quality marketing assets that support business growth.

The ideal candidate has a strong eye for creative storytelling, understands how marketing content performs across digital platforms, and thrives in a collaborative environment. This is a great opportunity for someone who enjoys working at the intersection of creative, marketing, and performance while supporting a fast-moving and growing fashion brand.

Position Title: Digital Performance Creative Manager

Position Type: Full Time / Salary Exempt

Reporting To: Director of Digital Marketing

Location: Z SUPPLY Headquarters Costa Mesa, California

Work Type: HYBRID In Office 3-4 days / Remote 1-2 days

Not accepting applicants unable to work at Headquarters

Position Duties / Responsibilities

• Support the Director of Digital Marketing in executing creative initiatives that drive performance across digital channels
• Translate marketing goals, campaign priorities, and product focus into clear & actionable creative briefs
• Collaborate closely with the Creative team to develop assets that align with brand voice, seasonal storytelling, and performance objectives
• Ensure marketing assets reflect Z SUPPLY brand standards while supporting business goals
• Conduct competitive marketing and creative research to identify emerging trends and opportunities
• Support cross-channel marketing initiatives by aligning creative across paid media, retention, and brand campaigns
• Partner with Influencer and Marketing teams to develop influencer-specific briefs, align go-live timelines, and manage weekly check-ins to ensure content delivery supports campaign and paid needs
• Perform operational checks on influencer product selections and timelines, including inventory and WIP validation prior to sample orders, and flag risks or changes to ensure execution readiness

Performance Creative Execution

• Own paid creative briefs across Meta, TikTok, CTV, affiliate, and other digital channels
• Coordinate creative asset development from briefing through delivery and launch readiness
• Manage creative revisions and iterations based on performance feedback and campaign learnings
• Ensure assets meet platform specifications and marketing objectives prior to deployment
• Maintain organized documentation of creative assets, campaign variations, and testing cycles

Testing & Performance Optimization

• Support implementation of creative testing plans across performance channels
• Monitor and track creative performance metrics including CTR, CPA, ROAS, engagement, and conversion trends
• Compile performance insights and prepare monthly & quarterly creative hindsight summaries to support optimization decisions
• Maintain documentation of test results and creative learnings to support continuous improvement

Cross Functional Collaboration

• Partner with Paid Media Channel Managers to align creative with campaign timelines, ensuring all briefs and handoffs are delivered upstream to allow adequate lead time for high-quality creative
• Collaborate with Digital Operations to ensure asset readiness and coordinated campaign launches
• Work with Merchandising and Planning teams to align creative with seasonal product priorities and promotional moments
• Communicate clearly across teams to maintain alignment and accountability throughout the creative production process

Supervisory Responsibilities

This role does not have direct reports but works closely with cross-functional partners across the Digital Marketing, Creative, and Growth teams to coordinate campaign execution and creative development.

Qualifications / Experience / Skills / Competencies

• Bachelor's degree in Marketing, Communications, Design, or related field preferred
• 5+ years of experience in digital marketing, creative operations, performance marketing, or related role
• Experience working with a fashion, lifestyle, or consumer brand required
• Strong understanding of digital marketing channels and creative performance principles
• Experience creating briefs, managing creative workflows, and organizing campaign assets required
• Experience with project management tools such as Asana preferred
• Strong analytical mindset with ability to interpret campaign performance data
• Excellent verbal, written, and interpersonal communication skills
• Highly organized with strong attention to detail and ability to manage multiple projects simultaneously
• Ability to collaborate effectively across creative, marketing, and operational teams
• Comfortable working in a fast-paced environment where priorities may shift quickly

Physical Demands / Work Environment

This is a hybrid office-based role requiring frequent sitting, standing, and walking. The position requires continual use of computers and office equipment, finger and eyesight dexterity and occasional lifting of items over 10-25 pounds. Work is primarily conducted in an air-conditioned office environment or home office setting with occasional outside weather conditions.

Z SUPPLY Perks

At Z SUPPLY, departments work cross-functionally enabling everyone to further their knowledge and expertise in an inclusive, supportive environment that is committed to healthy work/life balance, peer mentorship, and community outreach. In addition to a collaborative and supportive culture, here are a few additional perks that are enjoyed by the Z SUPPLY team:

• Teams work a partial hybrid / remote schedule / half-day Fridays year-round
• Generous clothing discount / Positive, collaborate company culture
• New chic and modern offices located near top restaurants and shopping.
• Comprehensive health benefit package that includes medical, dental, and vision.
• Team members enjoy zero premium cost for select medical plans.
• 401K with annual company match

Position Salary Range

$80,000 - $95,000 Annually

As required by applicable Pay Transparency laws, Z SUPPLY provides a range of compensation for roles that may be hired in locations under these requirements. To determine starting pay within the hiring range, we carefully consider a variety of factors, including primary work location, role/level, candidate's skills, experience, market demands, internal parity and other relevant factors. Flexibility outside of the salary range listed may be considered based on additional skills or qualifications a candidate may possess that may justify additional compensation. Company paid health benefits, PTO, bonus and other various company perks are not included in the salary range listed above and are considered additional compensation.