Talent.com
Cogent Talent Solutions
Marketing ManagerCogent Talent Solutions • Greensboro, NC, United States
Marketing Manager

Marketing Manager

Cogent Talent Solutions • Greensboro, NC, United States
30+ days ago
Job type
  • Full-time
Job description

Marketing Manager

Greensboro, NC Professional Services Marketing / Full Time / On-site

The objective of the position is to create and execute marketing plans, oversee work product, advise best practices, and ensure the success of marketing efforts Cogent Analytics. This position will provide overall marketing services; digital marketing and website expertise and insight for Cogent as required. The Marketing Manager will monitor and report website analytics for SEO integrity, campaign performance and overall online presence and ranking. This position will also oversee the website to ensure its integrity and best SEO practices are applied. This position will also coordinate workflow and the timely delivery of projects while ensuring adherence to business processes between Cogent team stakeholders and suppliers.

Essential Duties and Responsibilities

  • Act as the main point of contact for marketing needs, building and maintaining strong relationships.
  • Understand business goals, industry trends, and competition to develop effective marketing strategies.
  • Develop and oversee the execution of integrated marketing campaigns across various channels, including digital, social media, email, and traditional marketing.
  • Collaborate with cross-functional teams, including designers, content creators, and digital marketers, to ensure campaign success.
  • Monitor campaign performance, analyze data, and provide insights and recommendations to optimize marketing strategies.
  • Create and present regular reports to leadership, demonstrating the effectiveness and ROI of marketing efforts.
  • Manage project timelines, budgets, and resources to ensure timely and successful delivery of marketing initiatives.
  • Stay updated on industry trends and best practices to drive innovation and continuous improvement.
  • Lead meetings, presenting campaign updates and discussing strategic opportunities.
  • Provide exceptional customer service, addressing concerns and inquiries promptly and professionally.

Requirements

  • Minimum 3+ years' experience
  • Must be available to work at corporate office in Greensboro, NC in conjunction with remote work schedule as agreed upon with Marketing leadership.
  • Proven experience planning and executing digital marketing campaigns.
  • Experience with SEO/SEM and CRM software.
  • Experience implementing and optimizing Google Adwords campaigns.
  • Solid knowledge of web analytics tools like Google Analytics, SEMRush, Google AdWords, GTMetrix.
  • Hands on experience with online marketing tools and practices.
  • Experience with WordPress, and familiarity web design and HTML.
  • Excellent verbal and written communication skills.
  • Strong analytical and project management skills.
  • Self-starter who needs little supervision to stay on task.
  • An eye for critiquing visual media (videos, images) for marketing uses.
  • Experience with videography or photography a plus.
  • BS degree in Marketing, Digital Marketing, Communications, or relevant field.

Programs/Software Preferred

  • Wordpress
  • SEMRush
  • Hootsuite
  • HubSpot
  • ClickUp
  • MailChimp
  • Active Campaign
  • Adobe Creative Cloud
  • Indesign
  • PhotoShop
  • Google Analytics
  • Google AdWords
  • Bing for Business
  • HTML
  • JavaScript
  • Figma Jam and Figma Design
  • Illustrator

$65,000 - $75,000 a year

Eligibility for benefit plan participation occurs on the first of the month following your 30-day anniversary of your employment. Detailed information regarding the complete Benefits package will be provided separately. PTO Plan information is provided separately in the Employee Handbook. Detailed information regarding the PTO policy will be provided separately. Eligibility for the company 401(k) plan occurs after the one-year anniversary of your employment. Detailed information regarding the 401(k) plan will be provided separately.

Create a job alert for this search

Marketing Manager • Greensboro, NC, United States

Similar jobs

Store Manager

Citi Trends, Inc.Reidsville, NC, United States
Full-time

About Citi Trends Citi Trends is a leading off-price value retailer of apparel, accessories, and home trends dedicated to delivering great style and amazing brands at exceptional prices.We are gro... Show more

 • Promoted

Remote Market Research Participant – Up to $90/Session – No Experience Required

Occupons QuebecJordanshire, NC, United States
Remote
Full-time

Compensation: $45–$90 per completed task.The Consumer Insights Division of our organization is expanding its nationwide research team.We are seeking dependable individuals to support ongoing studie... Show more

 • Promoted

Channel Marketing Manager

Berkshire CorporationWhitsett, NC, United States
Full-time

Berkshire is the global contamination control leader for cleanroom and controlled environment consumable products.We provide customers with technically advanced materials aimed at application perfo... Show more

 • Promoted

Director, Sales Marketing - Remote

NFP CorpGreensboro, NC, United States
Remote
Full-time

Who We Are :NFP, an Aon company, is a multiple Best Places to Work award winner in Business Insurance.We are an organization of consultative advisors and problem solvers.We help companies and indiv... Show more

 • Promoted

Business Development Manager

Slice Merchant ServicesReidsville, NC, US
Full-time

Excellent opportunity to join a leading, national credit card processing company that has over a decade of industry experience.Slice Merchant Services offers innovative payment processing solutions... Show more

 • Promoted

Assistant Manager

Carrols Restaurant Group, Inc.Eden, NC, United States
Full-time

Burger King Assistant Manager Bring the flavor.Welcome to the Flame-Grilled Life.At Burger King, our Assistant Managers (AMs) play a critical role in driving restaurant performance and developing ... Show more

 • Promoted

Sr Marketing Manager/Strategic Industry Lead - Microelectronics (Relocation Available to

EcolabGreensboro, NC, United States
Full-time

Sr Marketing Manager - Microelectronics (Industry Lead).Nalco Water, an Ecolab Company, seeks a Sr Marketing Manager - Microelectronics (Industry Lead).Ecolab is a company committed to growth and w... Show more

 • Promoted

Coordinator, Integrated Partner Marketing

Kontoor Brands, Inc.Greensboro, NC, United States
Full-time

Kontoor Brands is a portfolio of three of the world's most iconic lifestyle, outdoor and workwear brands: Wrangler, Lee and Helly Hansen.Kontoor Brands is a purpose-led organization focused on leve... Show more

 • Promoted

Hybrid Clinical Nutrition Manager

SodexoEden, NC, United States
Full-time

Role Overview** **So** **dexo** is seeking a **Registered Dietitian** for a **Hybrid Clinical Nutrition Manager** position at UNC Rockingham Hospital, a 105-bed hospital with an attached 121... Show more

 • Promoted

Consumer Insights Analyst

Earn HausReidsville, North Carolina, United States
Full-time +1

We are urgently seeking people interested in taking market research studies for well known brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Ear... Show more

 • Promoted

Marketing Manager

AramarkGreensboro, NC, United States
Full-time

The Marketing Manager will work on the conceptualization, creation and delivery of a dedicated marketing proposition and bespoke initiatives for our accounts.Working at both at a central and site l... Show more

 • Promoted

Assistant General Manager

CKE RestaurantsAsheboro, NC, United States
Full-time

POSITION SUMMARY The Assistant General Manager (AGM) supports the General Manager (GM) in directing the daily operations of a Hardee's restaurant in support of the Brand Vision, Mission, and Promi... Show more

 • Promoted

Director of Field Marketing (Home Remodeling)

MTM LLCGreensboro, NC, United States
Full-time

The Replacement Sales Manager is responsible for leading, developing and managing a high-performing team of Replacement Sales Consultants (RSCs) whose primary objective is to grow market share and ... Show more

 • Promoted

BANQUET MANAGER

Charlestowne HotelsElon, NC, United States
Full-time

Whether it is a social or corporate event, the Banquet Manager's primary role is to provide patrons with an unforgettable experience.Specifically, he or she will lead the overall execution of all e... Show more

 • Promoted

Marketing/Sales Coordinator $25/hr

Veterans Sourcing GroupGreensboro, NC, United States
Full-time +1

Assignment Duration: around 4 months- the goal is for this to be temp to perm.Remote/Hybrid/In-person: In-person | Onsite Hours: 8-5pm | Monday- Friday.Why is this open? Filling on full time side P... Show more

 • Promoted

Marketing Manager

XD InnovationGreensboro, NC, United States
Full-time

XDIN subsidiary of ALTEN Group includes 500 employees dedicated to the automotive engineering development.ALTEN is a Leader in Engineering & Information Technology system and operates in over 21 co... Show more

 • Promoted

Event Marketing Manager

Joyce Factory Direct - ClevelandGreensboro, NC, United States
Full-time

Joyce Factory Direct has been an industry leader in home remodeling since 1955, specializing in sunrooms, windows, baths, and doors.We proudly serve multiple markets including Cleveland, Pittsburgh... Show more

 • Promoted

Industry Marketing Manager AI Infrastructure

Keysight TechnologiesGreensboro, NC, United States
Full-time

Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization.Our ~16,800... Show more

 • Promoted

Marketing Account Manager

Cogent Talent SolutionsGreensboro, NC, United States
Full-time

We firmly believe that small and medium-sized businesses are the most vital contributors to their communities.We strive every day to not only support the growth and profit improvement of American b... Show more

 • Promoted

Flexible remote AI work. Your schedule. Paid weekly, straight to your bank account.

Meridian.aiReidsville, NC, US
Remote
Full-time

Review and label digital content including text, images, and documents.Every task you complete helps improve how technology interprets information and performs in practical settings.Detail-oriented... Show more