Talent.com
Lifespace Communities
CRM and Personalization ManagerLifespace Communities • Irving, TX, United States
No longer accepting applications
CRM and Personalization Manager

CRM and Personalization Manager

Lifespace Communities • Irving, TX, United States
26 days ago
Job type
  • Full-time
Job description

CRM & Personalization Manager

Build Personalized Customer Experiences That Make a Difference.

Are you a CRM marketing expert who loves turning customer data into personalized experiences that drive engagement and results?

At Lifespace Communities, we're investing in the future of digital marketing and we're looking for a strategic, hands-on CRM & Personalization Manager to lead our email marketing, customer journey, and marketing automation strategy. This isn't just another email marketing role. You'll own the entire customer lifecycle, partnering with Marketing, Sales, IT, and executive leadership to create meaningful, data-driven experiences that help families make one of life's most important decisions.

What You'll Do

  • Lead enterprise CRM and email marketing strategy
  • Design personalized customer journeys, nurture campaigns, and automated workflows
  • Build audience segmentation using CRM data
  • Optimize campaigns through A/B testing and performance analytics
  • Manage marketing automation platforms and campaign execution
  • Measure ROI and turn insights into smarter marketing decisions
  • Partner across teams to continuously improve the customer experience

What We're Looking For

  • 8+ years of CRM, lifecycle marketing, or email marketing experience
  • Expertise with CRM and marketing automation platforms
  • Strong background in customer segmentation and personalization
  • Data-driven mindset with experience analyzing campaign performance
  • Excellent project management and communication skills
  • Bachelor's degree in Marketing or a related field

Why Join Lifespace?

  • Own the CRM strategy for a growing enterprise organization
  • Work directly with executive leadership
  • Influence customer acquisition, engagement, and retention
  • Hybrid work environment based in Dallas
  • Competitive compensation and comprehensive benefits
  • Join a collaborative team that's transforming the future of senior living

Apply today and help shape the future of customer engagement at Lifespace Communities.

Lifespace has successfully served older adults for 50 years, and this is just the beginning. With new opportunities, continued growth, and the support from your Lifespace team members, get ready to ignite your life and experience Our Space.

COMPANY OVERVIEW:

Lifespace Communities, headquartered in Dallas, Texas, is one of the nation's largest nonprofit senior living organizations. For over 50 years, we have been dedicated to creating vibrant communities across the country where older adults are empowered to live their aspirations with purpose, independence, and peace of mind. Driven by a commitment to exceptional service, innovation, and meaningful connections, our team members work together to enrich the lives of our residents every day. At Lifespace, you'll find more than a career, you'll find an opportunity to make a lasting impact while growing professionally in a collaborative, mission-driven organization.

Equal Opportunity Employer

Create a job alert for this search

CRM and Personalization Manager • Irving, TX, United States

Similar jobs

Remote Consumer Feedback Participant

GL IncWaxahachie, Texas
$15.00 hourly
Remote
Part-time +1

Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more

 • Promoted

Director of Loyalty, Lifecycle, and Marketing Analytics

At Home Stores LLCCoppell, TX, United States
Full-time

The Director of Loyalty, Lifecycle, and Marketing Analytics is a data-driven strategic thinker, innovator, marketer, and technologist with a passion for building best in class loyalty and CRM progr... Show more

 • Promoted

Sr. Market Strategy Manager (Corporate Strategy) - Remote

OmnicellGrapevine, TX, United States
Remote
Full-time

Job Category Strategic Initiatives.Locations Pittsburgh, PA, United States Grapevine, TX, United States. Show more

 • Promoted

J.P. Morgan Wealth Management Private Client Advisor - Carrollton, TX - Bilingual English and

ChaseCarrollton, TX, United States
Full-time

Morgan Chase, we have an enthusiasm for helping our clients, taking care of our employees, building relationships, and delivering extraordinary customer service while maintaining a strong commitmen... Show more

 • Promoted

Senior Marketing Manager

Marriott InternationalCoppell, TX, United States
Full-time

Serves as the discipline leader for marketing and partners closely with other topline disciplines (Sales and Revenue Management) to develop overarching cross-cutting strategies.Responsible for crea... Show more

 • Promoted

Team Manager

Panera BreadWaxahachie, TX, United States
Full-time

At Panera, our leaders are celebrated for bringing out the best in their teams.Enjoy great perks, a welcoming culture, and the opportunity to make a real impactevery day.Get ready to rise and come ... Show more

 • Promoted

Product Manager Credit card

Saxon GlobalLake Dallas, TX, United States
Full-time

Demonstrated understanding of the techniques and methods of modern product discovery and product delivery.Ability to partner and figure out solutions to hard problems with many constraints, using s... Show more

 • Promoted

Manager Nutrition & Product Development

Brinker InternationalCoppell, TX, United States
Full-time

Manager, Nutrition & Product Development.What does it mean to be a BrinkerHead? It means creating moments that make everyone feel special whether you're supporting our restaurants, celebrating win... Show more

 • Promoted

IT Quality Senior Manager - VP - Irving (Hybrid)

CitigroupIrving, TX, United States
Full-time

The IT Quality Senior Manager accomplishes results through the management of professional team(s) and department(s).Integrates subject matter and industry expertise within a defined area.Contribute... Show more

 • Promoted

Account Development Manager

TradeJobsWorkforce75229 Dallas, TX, US
Full-time

Account Development Manager duties consist of: Identifies development potential in accounts by studying current business; interviewing key customer personnel and company personnel who have worke... Show more

 • Promoted

Senior Key Accounts Manager

MurataCarrollton, TX, United States
Full-time

Location: Carrollton, TX, US, 75007 For 80 years, Murata Electronics has been a tireless innovator, committed to developing technologies that profoundly change the world around us.Our solutions are... Show more

 • Promoted

Partner Sales Manager (Remote)

AuditBoardCarrollton, TX, United States
Remote
Full-time

Partner Sales ManagerHaving surpassed $300M ARR and continuing to grow, AuditBoard is the leading audit, risk, ESG, and InfoSec platform on the market.More than 50% of the Fortune 500, including 7 ... Show more

 • Promoted

Healthcare Regional Sales Manager, Central

Global Furniture GroupCarrollton, TX, United States
Full-time

Healthcare Regional Sales Manager.Global Furniture Group is a leading North American manufacturer of furniture solutions, offering a broad range of high-quality, value-driven products for the workp... Show more

 • Promoted

Product Marketing Manager -- Remote Growth & GTM Leader

Locatee AGCoppell, TX, United States
Remote
Full-time

A leading tech firm in Coppell, Texas is seeking a Product Marketing Manager to bridge Product, Sales, and Marketing teams.This role involves creating compelling narratives that translate complex t... Show more

 • Promoted

DAS Field Manager

Communication Technology ServicesCarrollton, TX, United States
Full-time

Communication Technology Services (CTS) is one of the largest integrators and managed service providers for enterprise cellular networks in the U.Distributed Antenna System (DAS), Small Cell, and 4... Show more

 • Promoted

Senior Product Marketing Manager

Overhead Door CorporationLewisville, TX, United States
Full-time

Accountable for the strategy and product lifecycle for a Product Category under the Overhead Door and Wayne Dalton brand names.Lead a cross-functional Product Business Team that owns the action pla... Show more

 • Promoted

Account Manager - Final Mile

SuddathCoppell, TX, United States
Full-time

Why Choose Suddath to "Move" Your Career to the Next Level?.At Suddath, you can be part of something special and inclusive! Join a team that has a 100+ year reputation for excellence as an innovati... Show more

 • Promoted

Senior Manager, Loyalty & CRM

Dave & Buster'sCoppell, TX, United States
Full-time +1

At Dave & Buster's, we're focused on creating engaging experiences that keep guests coming back.The Senior Manager, Loyalty & CRM will play a critical role in driving guest retention, frequency, an... Show more

 • Promoted

Digital Marketing Manager - Remote

TradeJobsWorkForce75358 Dallas, TX, US
Remote
Full-time

Digital Marketing Manager Job Duties: Plans and executes all web, SEO/SEM, database marketing, email, social media... Show more

 • Promoted

Personal Training Manager

CLUB4 FitnessGrapevine, TX, United States
Full-time

Grapevine - Grapevine, TX 76051.A Club4Fitness PT Manager is responsible recruiting for, hiring, onboarding, and mentoring new and existing personal trainers to become acclimated to the performance... Show more