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Suncap Technology
Marketing ManagerSuncap Technology • Miami, FL, United States
Marketing Manager

Marketing Manager

Suncap Technology • Miami, FL, United States
30+ days ago
Job type
  • Full-time
Job description

Job Title

Responsibilities

  • Manage Meta, Google, and TikTok ads
  • Own budget, CAC, and ROAS targets
  • Scale winning campaigns and cut underperformers
  • Test creatives, audiences, and offers

Retention & Lifecycle

  • Build and optimize email and SMS flows
  • Increase repeat purchase rate and LTV
  • Manage replenishment and subscription strategy
  • Launch winback and upsell campaigns

Campaigns & Promotions

  • Plan monthly promotions and product launches
  • Create bundles, sets, and offers that increase AOV
  • Coordinate site, email, and ad campaigns

Website & Conversion

  • Improve landing pages and product pages
  • Optimize conversion rate (CRO)
  • Ensure strong reviews, FAQs, and trust signals

Content & Creative Direction

  • Brief UGC, before/after, and routine content
  • Guide social content strategy (IG + TikTok)
  • Ensure messaging is compliant and credible

Analytics & Reporting

  • Track performance weekly
  • Report on revenue, ROAS, CAC, AOV, and LTV
  • Use data to adjust strategy and spend

Requirements

  • 4+ years in eCommerce marketing
  • Experience managing paid ads (Meta + Google required)
  • Strong understanding of email/SMS retention
  • Experience with Shopify
  • Proven results (you can show growth numbers)

Preferred

  • Skincare, beauty, or wellness experience
  • Subscription or replenishment model experience
  • Familiar with Klaviyo or similar

What Success Looks Like

  • Increased revenue and ROAS
  • Lower CAC
  • Higher repeat purchase rate
  • Strong campaign performance
  • Clear reporting and insights
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Marketing Manager • Miami, FL, United States

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