Senior Manager, HR

Who We Are

Parenting isn't picture-perfect. It's messy, hilarious, exhausting, and life-changing — sometimes all before noon. That's where we come in.

Founded in 2014 by our CEO Chelsea Hirschhorn, Frida was built to make the raw reality of parenting a little easier to navigate (and a lot less overwhelming). It all started with one legendary snot-sucker — the NoseFrida — and has grown into a 200+ product lineup that supports families through every stage: from fertility and postpartum recovery to baby care and beyond.

We don't shy away from the stuff no one else wants to talk about — nipple pain, diaper blowouts, or the emotional rollercoaster that comes with keeping a tiny human alive. We call it like it is, solve the problems that actually matter, and build products that help parents feel seen, supported, and totally capable.

You can now find Frida products in 50+ countries and thousands of stores across the U.S., from the biggest national retailers to your neighborhood grocery aisle.

Under Hirschhorn's leadership, Frida has become a category leader by challenging taboos, championing honesty, and supporting families at every stage of parenthood and beyond, earning acclaim on TIME's 100 Most Influential Companies, TIME Best Inventions, Fast Company Most Innovative Companies and Fast Company Brands That Matter. But the real win? Knowing we're helping parents everywhere feel a little more human and a little less alone.

How You Will Make an Impact

Frida is seeking a Senior Manager, Human Resources to join our People team based in Miami, FL. Reporting to the Chief Human Resources Officer, this role serves as a strategic HR Business Partner to leaders across the organization while overseeing critical HR operations and employee lifecycle processes. The selected candidate will leverage strong business acumen, operational excellence, and people expertise to drive organizational effectiveness, support talent initiatives, and enhance the employee experience. This individual will partner closely with leaders to influence workforce decisions, analyze people data, develop executive-ready presentations and recommendations, and ensure HR programs and processes scale alongside the business. The ideal candidate is equally comfortable navigating employee relations, leading process improvements, and presenting insights to senior leadership. The Senior Manager, Human Resources will thrive in a dynamic, fast-paced, and entrepreneurial environment.

Responsibilities to include:

HR Business Partnership & Organizational Effectiveness

• Serve as a trusted advisor and strategic HR partner to leaders across assigned business functions.
• Build strong relationships with leaders and employees to provide guidance on people, organizational, and business matters.
• Partner with leaders to align people strategies with business objectives, organizational priorities, and growth plans.
• Provide coaching and consultation on performance management, employee development, organizational design, workforce planning, and team effectiveness.
• Analyze people metrics, workforce trends, engagement data, and organizational insights to identify risks and opportunities and provide actionable recommendations.
• Develop executive-ready presentations, dashboards, reporting, and business cases to support people-related decision-making and leadership discussions.
• Support talent review, succession planning, and high-potential employee development initiatives.
• Facilitate performance management processes, including calibration discussions, development planning, and talent assessments.
• Lead and support employee engagement, retention, and organizational health initiatives.
• Manage complex employee relations matters and conduct effective, thorough, and objective investigations.
• Partner with legal counsel as needed regarding employment-related matters.
• Support change management initiatives, organizational restructuring efforts, and business transformation projects.
• Collaborate closely with Talent Acquisition, Learning & Development, and People Experience teams to deliver integrated people solutions.
• Support annual compensation planning, market benchmarking, and total rewards initiatives.

HR Operations

• Oversee leave of absence and accommodation processes, ensuring compliance with applicable federal, state, and local regulations.
• Maintain and continuously improve HR policies, procedures, and employee handbook content.
• Oversee onboarding, offboarding, and internal transfer processes to ensure a seamless employee experience.
• Review and audit payroll, benefits, and retirement administration processes in partnership with internal stakeholders and vendors.
• Manage HR compliance activities, including employment verifications, unemployment claims, workers' compensation matters, and related documentation.
• Develop, document, and optimize scalable HR processes, controls, and operating procedures.
• Partner with external vendors to ensure service quality, compliance, and operational effectiveness.
• Maintain current knowledge of employment laws, regulations, and HR best practices.
• Identify opportunities for process improvement, automation, and enhanced employee experience across HR programs and operations.
• Manage and develop the HR Generalist, providing coaching, guidance, and performance feedback.

What You Will Need

• Bachelor's degree in Human Resources, Business Administration, Organizational Psychology, or related field preferred.
• SHRM-CP, SHRM-SCP, PHR, or SPHR certification preferred.
• 7+ years of progressive human resources experience, including HR Business Partner and HR Operations responsibilities.
• Experience partnering with senior leaders to solve business challenges through people-focused solutions.
• Strong employee relations experience, including conducting investigations and managing complex workplace matters.
• Experience supporting performance management, talent planning, succession planning, and organizational effectiveness initiatives.
• Experience developing executive presentations, business cases, dashboards, and reports for senior leadership audiences.
• Working knowledge of federal, state, and local employment laws and HR compliance requirements.
• Experience managing leave administration, accommodations, benefits, payroll processes, and employee lifecycle programs.
• Demonstrated ability to analyze people data and leverage insights to influence decision-making.
• Strong project management skills with the ability to lead multiple priorities and initiatives simultaneously.
• Advanced proficiency in Google Suite & MS Office using G-Slides and PowerPoint
• Experience working within HRIS platforms and leveraging systems to improve efficiency and reporting.
• Ability to work in a fast-paced environment in which requirements and priorities constantly change.
• Excellent written and verbal communication skills.
• Strong organizational and multi-tasking skills with close attention to detail.
• A self-starter with the ability to complete tasks both independently and collaboratively as part of a team.

Who You Will Work With

Frida is an organization that values collaboration and community. As the Senior Manager, Human Resources, you will work closely with Talent Acquisition, Learning & Development, and Workplace & People Experience teams, as well as leaders across all business functions, legal counsel, and internal and external vendors and stakeholders.

Our Ways of Working

Frida HQ is located in Miami, Florida and approved roles have the flexible option to work remotely both Mondays and Fridays with the benefit of connecting in person Tuesdays - Thursdays.

Why You Will Love Working at Frida

We offer a comprehensive and thoughtfully designed benefits package to support our employees:

• Robust health benefits including:
• Comprehensive medical, vision, and dental plan options
• Employer paid life insurance
• Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability, Cancer Coverage, and more
• FSA & HSA
• 401k matching up to 4% with immediate vesting
• Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, floating holidays, and a birthday day off!
• Pregnancy and parental leave
• Weekly wellness programming in-office
• Dog friendly office - feel free to bring your best buddy with you to work!
• Learning & development opportunities for professional and personal growth
• Company-wide events & outings. Team engagement is at the center of our culture. This ranges from small department-specific teambuilding or informal outings to our annual Fam Jam family carnival that celebrates the people in your life who support you in bringing your best self to work each day. We also host an annual Day of Service to support our local Miami community, and provide a variety of volunteer opportunities throughout the year that support our mission to serve parents and children.
• Exclusive employee product discounts

EEO

Frida provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected Veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Privacy Policy

By applying for this position, you acknowledge and understand that your information will be used as described in Frida's Job Applicant Privacy Policy: https://frida.com/pages/fridababy-job-applicant-privacy-policy

Agency and Third-Party Submissions

Please note this is a direct search led by Frida. Applications from agencies and other third parties will not be accepted, nor will fees be paid for unsolicited resumes.

Fraud Disclaimer

Fridababy LLC will never request personal information (i.e. Social Security number, bank account, or payment of any kind) during the application or recruitment process. Fridababy LLC will only contact you through verified methods, not unofficial platforms such as WhatsApp, Telegram, or personal email accounts. All legitimate communication will come from an official @frida.com or @fridababy.com email address or through our verified recruiting partners.

If you receive any suspicious outreach claiming to represent Fridababy LLC, please report it to frida.hr@frida.com or cyber@frida.com. Your safety and privacy is our priority.