Manager, Performance Marketing

Careers

• Our TeamsEngineering & ProductMarketing & DesignSales & ServicesInternal OperationsInternships
• LocationsNorth AmericaEuropeAsia Pacific
• Open Roles
• Back To Formlabs.com

Skip to Main Content{"@context":"https://schema.org","@type":"JobPosting","title":"Manager, Performance Marketing","description":"About Formlabs:\nDo you want to change how the world creates?\nAt Formlabs, we’re building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA. Together, we’re helping everyone design, prototype, and manufacture faster than ever before.\nWe’re a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you’re ready to shape the future of fabrication, come build it with us.\nYour Impact: \nWe are seeking a highly skilled and motivated Manager, Performance Marketing who will play a crucial role in driving our global paid acquisition strategies. You are a hands-on performance marketer to own paid media in the Google ecosystem (Search, Shopping, YouTube, Display). You'll run campaigns day-to-day, manage budgets, and make the spend work harder. This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions.\nWhat You’ll Do:\n\nRun and optimize paid campaigns across Google (Search, Shopping, YouTube, Display)\nOwn channel budgets and forecasts; manage to CAC, ROAS, and efficiency targets\nAllocate spend across markets, channels, and audiences to balance growth and efficiency\nWork with Analytics on measurement, incrementally, and attribution—and turn the results into action\nConstantly test new hypotheses, tactics, and partnerships that unlock scalable growth.\n\nAbout You:\n\n3+ years in performance/growth marketing with a track record of measurable results managing large budgets\nDeep hands-on experience managing paid media budgets in Google shopping Ads.\nStrong analytical chops—you use data to decide, measure, and prioritize.\nComfort building forecasts, managing budgets, and explaining business impact to senior stakeholders.\nSolid grasp of attribution, experimentation, and conversion optimization.\nThrive in fast-moving, ambiguous environments with a high degree of ownership.\nUse AI tools fluently in your daily work, held to the same quality bar as your own.\n\nOur Benefits & Perks:\n\nRobust equity program to build future wealth through RSUs\nComprehensive healthcare coverage (Medical, Dental, Vision)\n401K matching and access to financial advisors\nGenerous paid Parental Leave (up to 16 weeks)\nTenure-based paid Sabbatical Leave (up to 6 weeks)\nFlexible Out of Office Plan – Take time when you need it\nAmple on-site parking & pre-tax commuter benefits\nHealthy on-site lunches, snacks, beverages, & treats\nRegular sponsored professional development opportunities\nMany opt-in culture events across our diverse community\nAnd of course… unlimited 3D prints\n\nWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. \nEven if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing.CompensationEvery Formlabs employee receives equity because everyone contributes to building the company. You’ll have the opportunity to share financially in the value we create together, with a shared incentive to build a business that succeeds over the long term. Equity will be a significant portion of your total compensation, and will increase over time in proportion to your impact. The base pay will be determined by your skills, qualifications, experience, location, and expected impact on the organization.The annual base pay range for this role is:$100,000—$160,000 USD","datePosted":"2026-10-01T12:47:57-04:00","hiringOrganization":{"@type":"Organization","name":"Formlabs","sameAs":"https://formlabs.com","logo":"https://formlabs.com/formlabs_logo.jpeg"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Somerville","addressRegion":"MA","addressCountry":"United States"}}}

Department: Global Marketing
Location: Somerville, MA

About Formlabs:

Do you want to change how the world creates?

At Formlabs, we’re building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA. Together, we’re helping everyone design, prototype, and manufacture faster than ever before.

We’re a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you’re ready to shape the future of fabrication, come build it with us.

Your Impact:

We are seeking a highly skilled and motivated Manager, Performance Marketing who will play a crucial role in driving our global paid acquisition strategies. You are a hands-on performance marketer to own paid media in the Google ecosystem (Search, Shopping, YouTube, Display). You'll run campaigns day-to-day, manage budgets, and make the spend work harder. This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions.

What You’ll Do:

• Run and optimize paid campaigns across Google (Search, Shopping, YouTube, Display)
• Own channel budgets and forecasts; manage to CAC, ROAS, and efficiency targets
• Allocate spend across markets, channels, and audiences to balance growth and efficiency
• Work with Analytics on measurement, incrementally, and attribution—and turn the results into action
• Constantly test new hypotheses, tactics, and partnerships that unlock scalable growth.

About You:

• 3+ years in performance/growth marketing with a track record of measurable results managing large budgets
• Deep hands-on experience managing paid media budgets in Google shopping Ads.
• Strong analytical chops—you use data to decide, measure, and prioritize.
• Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders.
• Solid grasp of attribution, experimentation, and conversion optimization.
• Thrive in fast-moving, ambiguous environments with a high degree of ownership.
• Use AI tools fluently in your daily work, held to the same quality bar as your own.

Our Benefits & Perks:

• Robust equity program to build future wealth through RSUs
• Comprehensive healthcare coverage (Medical, Dental, Vision)
• 401K matching and access to financial advisors
• Generous paid Parental Leave (up to 16 weeks)
• Tenure-based paid Sabbatical Leave (up to 6 weeks)
• Flexible Out of Office Plan – Take time when you need it
• Ample on-site parking & pre-tax commuter benefits
• Healthy on-site lunches, snacks, beverages, & treats
• Regular sponsored professional development opportunities
• Many opt-in culture events across our diverse community
• And of course… unlimited 3D prints

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing.

Compensation

Every Formlabs employee receives equity because everyone contributes to building the company. You’ll have the opportunity to share financially in the value we create together, with a shared incentive to build a business that succeeds over the long term. Equity will be a significant portion of your total compensation, and will increase over time in proportion to your impact. The base pay will be determined by your skills, qualifications, experience, location, and expected impact on the organization.

The annual base pay range for this role is:$100,000—$160,000 USD

Hear the latest on career opportunities and life at Formlabs.

Join our Talent Community