Marketing Communications (Marcom) Coordinator

Company Overview:

• Aquestia USA is a leading provider of hydraulic control valves and fluid management solutions serving the Waterworks, Fueling, Fire Protection, Irrigation, and Industrial markets.
• Headquartered in Tulsa, Oklahoma, Aquestia USA is part of the global Aquestia Group, delivering innovative products and engineered solutions to customers throughout North America.

Position Overview:

• The Marketing Communications (MarCom) Coordinator is responsible for coordinating, developing, and executing marketing initiatives that support sales growth, customer engagement, and brand awareness across the United States and Canada.
• This role serves as a key liaison between sales, product management, customers, external vendors, and corporate marketing resources.
• The MarCom Coordinator manages marketing communications, trade shows, customer events, digital content, social media, sales support materials, market intelligence, reporting, and branding activities while ensuring alignment with corporate brand standards.
• The position combines marketing execution, project coordination, business analytics, and sales support responsibilities.

Key Responsibilities:

• Marketing Communications & Content Management Coordinate the development, production, and distribution of marketing materials, including brochures, product literature, instruction manuals, presentations, videos, email campaigns, and digital content.
• Assist in developing and editing marketing communications that support product launches, sales initiatives, and customer engagement activities.
• Maintain brand consistency across all marketing materials and communications.
• Support website updates, content uploads, and digital asset management.
• Manage and create content for social media platforms and other digital marketing channels.
• Events & Trade Shows Coordinate company participation in trade shows, exhibitions, conferences, and industry events.
• Manage booth logistics, promotional materials, vendor relationships, and event schedules.
• Organize customer seminars, training programs, webinars, and sales meetings.
• Coordinate event communications, registrations, attendee tracking, and follow-up activities.
• Sales Support Support the sales team with marketing materials, customer presentations, promotional campaigns, and lead-generation activities.
• Coordinate customer communications and follow-up activities as needed.
• Assist with promotional item selection, customer gifts, and branded merchandise programs.
• Support sales initiatives through effective organization and project coordination.
• Marketing Analytics & Business Intelligence Collect, organize, and maintain data from CRM systems, marketing platforms, and internal databases.
• Develop and maintain reports, dashboards, and performance scorecards.
• Analyze sales trends, lead conversion data, campaign results, and market activity.
• Conduct market research and monitor competitor activities, pricing trends, product launches, and industry developments.
• Identify opportunities to improve reporting processes, automation, and operational efficiency.
• Administrative & Project Coordination Maintain marketing calendars, project schedules, and departmental documentation.
• Organize digital files, shared folders, marketing assets, and project records.
• Monitor marketing expenditures and assist with budget tracking.
• Coordinate activities with internal stakeholders, suppliers, agencies, and external partners.
• Perform other duties as assigned.

Qualifications:

• Education & Experience Associate's or Bachelor's degree in Marketing, Communications, Business, or related field preferred. 2+ years of marketing, communications, sales support, or related experience preferred.
• Experience coordinating projects, events, or marketing campaigns is highly desirable.
• Knowledge, Skills & Abilities Strong written and verbal communication skills.
• Excellent organizational and project management abilities.
• Ability to manage multiple priorities and deadlines simultaneously.
• Strong attention to detail and documentation skills.
• Proficiency with Microsoft Office 365 applications.
• Experience with CRM systems such as Salesforce, HubSpot, or equivalent platforms.
• Familiarity with social media management and digital marketing tools.
• Analytical mindset with the ability to interpret data and develop actionable insights.
• Ability to work independently and collaboratively in a fast-paced environment.
• Self-motivated, proactive, and eager to learn and grow professionally.

Physical Requirements:

• Remain seated at a computer workstation for extended periods.
• Perform repetitive hand and wrist movements for typing, data entry, and computer use.
• Frequently use a computer, telephone, and other standard office equipment.
• Read printed materials and view information on a computer screen.
• Communicate clearly and effectively with employees, customers, vendors, and business partners in person, by phone, and electronically.
• Occasionally lift, carry, and move marketing materials, trade show displays, promotional items, and office supplies weighing up to 20 pounds.
• Travel occasionally to trade shows, customer events, training sessions, and company meetings as business needs require.

Company Benefits:

• Health, dental, & vision insurance. Flex Benefit Plan – health and dependent care. HSA.
• Company-paid life insurance. Voluntary-based life insurance. Company-paid telehealth benefit. Company provided Employee Assistance Plan. 401(k) plan with company match.
• Fully vested after 31 days employment. PTO benefit. Eleven paid holidays, including employee birthday and anniversary. Aquestia USA is an equal employment opportunity employer. Powered by JazzHR