Director of Social Media

Head of Social Media - Fully Remote & High Growth! This Jobot Job is hosted by: Fair Romero Are you a fit? Easy Apply now by clicking the "Quick Apply" button and sending us your resume. Salary: $140,000 - $155,000 per year A bit about us: We are a fast-growing, founder-led consumer health and wellness brand with a strong direct-to-consumer presence and a loyal, highly engaged customer base. Our products are sold through multiple channels, including eCommerce, social commerce, marketplaces, and wholesale distribution, and we're continuing to expand our reach through innovative marketing and creator-led growth strategies. As a lean, entrepreneurial team, we move quickly, embrace change, and encourage ownership at every level. We believe the best ideas can come from anywhere, and we're building a team of ambitious operators who thrive in high-growth environments and want to make a meaningful impact. Why join us? Work Directly with Founders This is a highly visible role where you'll partner directly with company leadership and have a seat at the table for key marketing, creator, and growth initiatives. You'll help influence strategy while seeing the direct impact of your work on the business. Own High-Growth Channels You'll lead some of the fastest-growing areas of modern marketing, including influencer partnerships, TikTok Shop, affiliate marketing, creator programs, and organic social media. Join an Entrepreneurial Culture We're builders, problem-solvers, and operators. We value speed, accountability, and creative thinking over bureaucracy. If you enjoy taking initiative and creating solutions, you'll thrive here. AI-First Environment Our team actively leverages AI throughout content creation, campaign planning, reporting, and operational workflows. We're looking for leaders who embrace emerging technologies and are excited to help shape the future of marketing. Fully Remote Flexibility Work from anywhere while collaborating with a high-performing team focused on growth, innovation, and results. Make a Visible Impact In this role, you'll have the opportunity to influence revenue, brand awareness, social commerce growth, creator partnerships, and overall business performance. Your contributions will be highly visible and directly tied to company success. Job Details What You'll Own: Influencer marketing and creator partnership strategy TikTok Shop growth and affiliate program management Organic social media across TikTok, Instagram, and YouTube Creator sourcing, contract negotiation, and relationship management Agency oversight and performance management Social commerce and influencer-driven revenue growth AI-powered content and workflow optimization Social media team leadership and content planning Event activations and creator experiences Budget management and performance reporting Ideal Background: 5+ years of experience in influencer marketing, social media, creator partnerships, or social commerce Experience managing TikTok Shop and affiliate ecosystems Strong negotiation experience with creators, agencies, and external partners Proven success within high-growth DTC, eCommerce, CPG, or wellness brands Deep understanding of social media performance metrics, including CAC, CPM, ROAS, engagement, and GMV Experience managing cross-functional projects and small teams Comfortable balancing strategy with hands-on execution Strong familiarity with AI tools and AI-driven marketing workflows Success in This Role Looks Like: Growing creator and influencer partnerships that drive measurable business results Scaling TikTok Shop and affiliate channel performance Increasing audience growth, engagement, and brand awareness across social channels Building repeatable creator acquisition and management processes Identifying and implementing innovative AI tools to improve efficiency Developing clear reporting frameworks that connect marketing activities to business outcomes Best Fit For: A builder who thrives at the intersection of social media, influencer marketing, creator partnerships, AI, and eCommerce. Someone who enjoys working directly with founders, taking ownership, moving quickly, and helping scale a high-growth consumer brand in a fully remote environment. Interested in hearing more? Easy Apply now by clicking the "Quick Apply" button. Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions. 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