Talent.com
Hawaii Medical Institute Inc
Director of Growth and MarketingHawaii Medical Institute Inc • Honolulu, HI, US
Director of Growth and Marketing

Director of Growth and Marketing

Hawaii Medical Institute Inc • Honolulu, HI, US
30+ days ago
Salary
$75,000.00 yearly
Job type
  • Full-time
Job description

Benefits:

  • Dental insurance
  • Paid time off


We're entering an exciting new chapter. Artificial intelligence, automation, and digital marketing are transforming higher education, and we're looking for someone who wants to help lead that transformation.


This is not a traditional marketing position.


We're looking for someone who enjoys solving problems, building systems, analyzing data, and finding innovative ways to connect prospective students with life-changing educational opportunities.


Position Summary


The Director of Growth & Marketing is responsible for developing and executing Hawaii Medical College's growth strategy.


Success in this position is measured by one outcome:


Generating qualified prospective students who enroll and succeed.


You will oversee marketing strategy, CRM automation, AI implementation, digital advertising, content creation, website optimization, reporting, and enrollment marketing initiatives.


This position reports directly to the President.


What You'll Be Responsible For


Growth Strategy


  • Develop and execute annual enrollment marketing plans
  • Increase qualified inquiries and student starts
  • Improve marketing return on investment
  • Identify new enrollment channels and partnership opportunities

Marketing & Advertising


  • Manage Google Ads and paid digital campaigns
  • Improve SEO and website performance
  • Coordinate social media strategy
  • Develop email and SMS marketing campaigns
  • Oversee creative vendors and agency relationships when appropriate

AI & Automation


  • Build marketing automations using HighLevel and other AI tools
  • Improve CRM workflows
  • Implement lead nurturing campaigns
  • Design AI-assisted communication systems
  • Identify opportunities to automate repetitive marketing tasks

Content & Brand


  • Develop compelling content across video, social media, blogs, and email
  • Help position Hawaii Medical College as Hawaii's trusted healthcare workforce education leader
  • Support the President's thought leadership and public visibility

Analytics


  • Monitor marketing performance daily
  • Track conversion rates throughout the enrollment funnel
  • Present weekly KPI dashboards
  • Continuously test and improve campaign performance

Qualifications


We're more interested in what you've accomplished than where you've worked.


Ideal candidates will have experience with many of the following:


  • Digital marketing
  • Marketing automation
  • CRM platforms
  • HighLevel (preferred)
  • Google Ads
  • Google Analytics
  • SEO
  • Email marketing
  • SMS marketing
  • AI tools including ChatGPT and other automation platforms
  • Video content creation
  • Website optimization
  • Marketing analytics
  • Project management

Experience in higher education or healthcare is helpful but not required.


What Success Looks Like


Within your first 90 days, you'll:


  • Learn our enrollment process
  • Audit our marketing systems
  • Develop a growth strategy
  • Begin implementing marketing automations
  • Launch performance dashboards
  • Identify opportunities to improve lead generation and conversion

Within your first year, you'll:


  • Improve marketing efficiency
  • Reduce reliance on outsourced vendors where appropriate
  • Increase qualified inquiries
  • Strengthen Hawaii Medical College's digital presence
  • Build scalable marketing systems that support long-term growth

Personal Characteristics


We're looking for someone who is:


  • Curious
  • Analytical
  • Creative
  • Data-driven
  • Comfortable with AI and emerging technology
  • Self-motivated
  • Organized
  • Collaborative
  • Excited by continuous improvement

Most importantly, you're someone who enjoys solving problems and measuring results.


Why Join Hawaii Medical College?


You'll have the opportunity to help shape the future of one of Hawaii's most respected healthcare colleges.


This role offers significant autonomy, the opportunity to work directly with executive leadership, and the chance to build innovative marketing systems that have a meaningful impact on students' lives.


If you're excited about combining marketing, technology, AI, and education to create measurable growth, we'd love to hear from you.


Work Location: In person

Create a job alert for this search

Director of Growth and Marketing • Honolulu, HI, US

Similar jobs

Mission Lead (Clearance Required)

Vannevar LabsHonolulu, HI, United States
Full-time

Mission Lead (Clearance Required).Honolulu, Hawaii, United States Vannevar is a defense technology company building AI to deter our adversaries.In the 21st century, conflict moves at algorithmic sp... Show more

 • Promoted

Director, Marketing Technology Lead - Capital One Software (Remote)

Capital oneHonolulu, HI, United States
Remote
Part-time

Director, Marketing Technology Lead - Capital One Software (Remote)About UsCapital One Software is a rapidly growing B2B software company committed to delivering innovative solutions that solve com... Show more

 • Promoted

Head of Partner Marketing & Demand Gen -- Remote

Teradata Corporation (SE)Honolulu, HI, United States
Remote
Full-time

A leading analytics firm is seeking a Senior Director, Partner Marketing & Demand Generation.This remote-friendly role focuses on leading co-marketing efforts with cloud providers and partners ... Show more

 • Promoted

Remote Global Marketing Director: Nephrology & Immunology

Otsuka America Pharmaceutical Inc.Honolulu, HI, United States
Remote
Full-time

A leading pharmaceutical company seeks a Director of Global Marketing to drive the global brand strategy and lead the launch of a first-in-class monoclonal antibody.The ideal candidate will have ov... Show more

 • Promoted

Global Head of Communications - Remote Volunteer

Blockchain & Climate InstituteHonolulu, HI, United States
Remote
Full-time

An international volunteer-led think tank is seeking a highly motivated individual for the role of Head Of Communications.This unpaid role involves leading the Communications Branch, overseeing med... Show more

 • Promoted

Associate Director of Development, UHM CSS

University Of Hawaii FoundationHonolulu, HI, United States
Full-time

Associate Director of Development.The Associate Director of Development (Associate Director) is a key member of the University of Hawai'i Foundation (UH Foundation) Development team, primarily focu... Show more

 • Promoted

Director Business Operations (Support/PMO)

Lumen IncHonolulu, HI, United States
Full-time

Lumen is the trusted network for AI.We're transforming how businesses connect, secure, and scale in an AI-driven world.By connecting people, data, and applications quickly, securely, and effortless... Show more

 • Promoted

Director of Growth & Giving

Elemental ExceleratorHonolulu, HI, United States
Full-time

Elemental Impact is a nonprofit investor with 17 years of experience advancing innovative technologies with deep environmental and local impact.Elemental is supported by 40 funders and its portfoli... Show more

 • Promoted

Director, FP&A

Help at HomeHonolulu, HI, United States
Full-time

OverviewHelp at Home is the leading national provider of in-home personal care services, where our mission is to enable individuals to live with independence and dignity at home.Our team supports 6... Show more

 • Promoted

Director, Global Compensation

ServcoHonolulu, HI, United States
Full-time

Servco is seeking an experienced and strategic Director, Global Compensation to build and lead our enterprise compensation function during a transformative period of growth and organizational evolu... Show more

 • Promoted

Luxury Sales Director, Business Development (Remote)

HiltonHonolulu, HI, United States
Remote
Full-time

A leading hospitality company is seeking a Director of Sales Luxury Business Development to drive revenue and maximize sales for its luxury properties.The role involves identifying new luxury group... Show more

 • Promoted

Regional VP of Sales -- Remote Leadership & Growth

Cornerstone OnDemandHonolulu, HI, United States
Remote
Full-time

A leading HCM solutions provider is seeking a Regional Vice President of Sales to drive growth and lead a high-performing team.This role requires proven sales leadership and a strong commitment to ... Show more

 • Promoted

Senior Enterprise Sales Director (Remote)

LumenHonolulu, HI, United States
Remote
Full-time

A major telecommunications company seeks an experienced sales leader to drive growth and manage key accounts.The role involves formulating strategies, building high-performing teams, and achieving ... Show more

 • Promoted

Marketing Analytics Leader -- ROI & Insights (Remote)

Lumen IncHonolulu, HI, United States
Remote
Full-time

A leading telecommunications company is seeking a Marketing Lead Analyst to provide analytics and reporting for marketing initiatives.This fully remote role requires strong financial acumen, partne... Show more

 • Promoted

Dir, Organizational Development

American Savings BankHonolulu, HI, United States
Full-time

Director Of Learning And Organizational Development.Responsible for designing, implementing, and leading the bank's learning and organizational development strategy.This role drives employee growth... Show more

 • Promoted

Senior Manager Engagement Program

Bank of HawaiiHonolulu, HI, United States
Full-time

As a People Manager, this role leads the strategy, design, and execution of integrated, multi-channel marketing programs that move customers through the full lifecycle journey.It ensures alignment ... Show more

 • Promoted

Senior Leadership Development Specialist

East-West CenterHonolulu, HI, United States
Full-time

Senior Leadership Development Specialist.The East-West Center (EWC) promotes better relations and understanding among the people and nations of the United States, Asia, and the Pacific through coop... Show more

 • Promoted

Director of Development

Mid-PacificHonolulu, HI, United States
Full-time

The Director of Development directly reports to the Executive Director of Institutional Advancement and shares responsibility for leading and executing a comprehensive fundraising strategy to suppo... Show more

 • Promoted

Marketing Training Manager

Hilton Grand VacationsHonolulu, HI, United States
Full-time

Job DescriptionAs the Training Manager for Marketing, you will be responsible for the analysis, development and facilitation of consistent training materials to support brand standards alongside th... Show more

 • Promoted

Remote Global Channel Partnerships Director

BooksTimeHonolulu, HI, United States
Remote
Full-time

A fast-growing bookkeeping firm is seeking a Channel Partner Program Manager.This remote position involves growing a national partner ecosystem, building a team, and driving strategic partnerships.... Show more