Talent.com
Hearst Television
Creative Services DirectorHearst Television • Palm Beach Gardens, FL, United States
Creative Services Director

Creative Services Director

Hearst Television • Palm Beach Gardens, FL, United States
6 days ago
Job type
  • Full-time
Job description

Creative Services Director

WPBF 25, the Hearst-owned ABC affiliate in West Palm Beach Florida, is looking for a Creative Services Director. This is a position requiring a strong leader who can bring the WPBF 25 News brand to life through creating and developing targeted research-driven marketing campaigns that connect our brand to our audience on multiple platforms including television, digital, social, paid media, and streaming. As Creative Services Director, you will be required to be in office 5 days a week and on occasion off hours in the case of severe weather or breaking news. You will be asked to use strategy and vision showing your creativity utilizing the latest industry marketing trends and managing numerous projects simultaneously. You will elevate the look and feel of the #1 local news station in the market, while managing and inspiring an award-winning creative team consisting of an Assistant Creative Services Director, a Senior Writer Producer and two promotional producers. Join Hearst Television, one of America's most respected multimedia companies, while living near the beach and enjoying the outdoors year-round in beautiful South Florida!

Responsibilities

  • Create, lead, and implement the brand marketing of WPBF 25, MeTV South Florida, Estrella TV West Palm Beach and Very Local West Palm Beach
  • Manage production of compelling image, sweeps and special event campaigns for all platforms
  • Identify dynamic multi-platform strategies to increase all stations brand awareness and ratings
  • Oversee the creative team in the production of compelling brand-targeted station/news/weather image, targeted special reports, daily topicals, digital/streaming, programming, and special event campaigns for all platforms
  • Provide inspiration and strategic direction to grow the skillset of our creative team
  • Manage production of and posting of targeted social media marketing
  • Collaborate, manage and execute dynamic outside media advertising efforts
  • Liaison with network, syndicators, and Director of Community Affairs regarding local community partners and promotional activities
  • Attend outside community functions or meetings
  • Manage television promotional inventory on WPBF 25, our digital platforms, Very Local West Palm Beach and our multicast channels Estrella TV West Palm Beach, and MeTV.
  • Develop and monitor annual department budget and expenses

Requirements

  • 3-5 years in station marketing/promotion/brand management
  • Must be creative, a compelling writer, and be able to use research to meet station goals
  • Working knowledge of Adobe Creative Suite, videography, photography, Wide Orbit and ENPS
  • Conceive and critique creative concepts and graphic designs to be incorporated into internal and external station branding
  • Can collaborate and meaningfully communicate with news staff and interdepartmental station personnel
  • Valid driver's license (hire is contingent on good driving record)
  • College degree preferred or equivalent work experience.
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
Create a job alert for this search

Creative Services Director • Palm Beach Gardens, FL, United States

Similar jobs

Veterinary Hospital Director

MedVetJupiter, FL, United States
Full-time

MedVet is the leading veterinarian owned and led network of specialty and emergency hospitals and dedicated to delivering exceptional care and a deeply supportive experience to pets and their lovin... Show more

 • Promoted

Director, Digital Marketing

Sonata by AgeWell Solvere LivingPalm Beach Gardens, FL, United States
Full-time

At AgeWell Solvere Living, we believe in creating senior living communities that allow residents to thrive, families find peace of mind, and team members are inspired to grow.Our vision is built on... Show more

 • Promoted

Director of Agronomy

North Shore PreserveHobe Sound, FL, United States
Full-time

Join the Discovery family, where quality and service are at the heart of everything we do! This role will be located at one of Discovery Land Company's locations: Atlantic Fields, set outside of Ho... Show more

 • Promoted

Associate Manager - NEW STORE - J.Crew

JcrewPalm Beach Gardens, FL, United States
Full-time

Crew gets you dressed every day, for every occasion.Since 1983, we've been creating classics that feel familiar and refreshingly new, crafted with unbeatable quality and distinctive point of viewit... Show more

 • Promoted

Veterinary Medical Director (Specialty)

Get A Vet StaffingPalm Beach Gardens, FL, United States
Full-time

Thrive Pet Healthcare is looking to hire a Medical Director to join the team at Veterinary Specialty Hospital of Palm Beach Gardens! Offering 300K Salary! The medical director reports to the region... Show more

 • Promoted

Creative Services Director

Hearst UKPalm Beach Gardens, FL, United States
Full-time

WPBF 25, the Hearst-owned ABC affiliate in West Palm Beach Florida, is looking for a Creative Services Director.This is a position requiring a strong leader who can bring the WPBF 25 News brand to ... Show more

 • Promoted

Creative Services Director

HearstPalm Beach Gardens, FL, United States
Full-time

WPBF 25, the Hearst-owned ABC affiliate in West Palm Beach Florida, is looking for a Creative Services Director.This is a position requiring a strong leader who can bring the WPBF 25 News brand to ... Show more

 • Promoted

Director, Design & Engineering

Jenoptik AGJupiter, FL, United States
Full-time

Director, Design & Engineering.Better Futures with the Power of Light We create photonic solutions to shape the world of tomorrow, together with people who embrace brilliant ideas with openness and... Show more

 • Promoted

Associate Director, Logistics Finance

Carrier Global CorpPalm Beach Gardens, FL, United States
Full-time

Associate Director, Logistics Finance.Carrier Global Corporation, global leader in intelligent climate and energy solutions, is committed to creating innovations that bring comfort, safety and sust... Show more

 • Promoted

J.P. Morgan Advisors - Client Service Group Manager - Vice President, Palm Beach Gardens, FL

JPMorgan ChasePalm Beach Gardens, FL, United States
Full-time

Morgan Advisors, the ultra-high net worth division of J.Morgan Wealth Management, offers U.Our small size and broad scope allow us to customize solutions tailored to clients' specific needs.As a Cl... Show more

 • Promoted

Director of Finance

PGA National Resort & SpaPalm Beach Gardens, FL, United States
Full-time

Elevated Property Management Role.This is an elevated role covering a very robust property with hotel, multiple golf course and private members club oversight.Supervises and directs the financial a... Show more

 • Promoted

Creative Services Director

Hearst TelevisionPalm Beach Gardens, FL, United States
Full-time

WPBF 25, the Hearst-owned ABC affiliate in West Palm Beach Florida, is looking for a Creative Services Director.This is a position requiring a strong leader who can bring the WPBF 25 News brand to ... Show more

 • Promoted

Regional Sales Leader

Mercer FrancePalm Beach Gardens, FL, United States
Full-time

Award-winning, inclusive, Top Workplace culture doesn't happen overnight.It's a result of hard work by extraordinary people.More than 15,000 of the industry's brightest talent drive our efforts to ... Show more

 • Promoted

Medical Director

MedVetJupiter, FL, United States
Full-time

Medical Director Opportunity At MedVet Jupiter.MedVet is excited to continue growing in South Florida with opportunities at MedVet Jupiter.As the nation's premier veterinarian-owned and led organiz... Show more

 • Promoted

National Director, Talent Acquisitions & Workforce Strategy

Sonata by AgeWell Solvere LivingPalm Beach Gardens, FL, United States
Full-time

At AgeWell Senior Living, we believe in creating senior living communities that allow residents to thrive, families find peace of mind, and team members are inspired to grow.Our vision is built on ... Show more

 • Promoted

Global Product Manager

Power Systems Mfg LLCJupiter, FL, United States
Full-time

The Global Product Manager is charged with understanding customer's requirements, the positioning of PSM's and affiliated global company offerings versus the competition, using this information to ... Show more

 • Promoted

Technology Director, Finance (O2C)

J&J Family of CompaniesPalm Beach Gardens, FL, United States
Full-time

Technology Director, Finance (O2C).DePuy Synthes is recruiting for a Technology Director, Finance (O2C), located in Raynham, MA or in Raritan, NJ or West Chester, PA or Palm Beach Gardens, FL or Wa... Show more

 • Promoted

Store Director - NEW STORE - J.Crew

JcrewPalm Beach Gardens, FL, United States
Full-time

As the Store Director, you are accountable for every aspect of your retail store performance.You ensure that the store is driving a profitable business while also focusing on genuine connections wi... Show more

 • Promoted

Director, Imaging Services

Cancer Center of South FloridaPalm Beach Gardens, FL, United States
Full-time

The Imaging Director is responsible for the overall leadership, strategic direction, and operational management of ambulatory imaging services, including Women's Imaging, Xray, CT, MRI, Ultrasound,... Show more

 • Promoted

Director of Digital Marketing

RempliJupiter, FL, United States
Full-time

We are partnering with a fast-scaling, membership-driven consumer services brand operating across a national footprint.As the business continues to expand, they are looking to bring on a Director o... Show more