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MoEngage SpecialistE-Solutions • Atlanta, GA, United States
MoEngage Specialist

MoEngage Specialist

E-Solutions • Atlanta, GA, United States
2 days ago
Job type
  • Full-time
Job description

MoEngage Specialist

Location: Atlanta, GA or Dallas, TX-Remote (OK)

We are looking for a MoEngage Specialist to design, implement, and optimize customer engagement campaigns using the MoEngage platform. This role requires a mix of technical proficiency, marketing automation expertise, and analytical skills to deliver personalized experiences across multiple channels. Key Responsibilities

  • Configure and manage MoEngage campaigns across Push, Email, SMS, and In-App channels.
  • Design customer journeys and segmentation strategies to drive engagement and retention.
  • Utilize No-Code Personalization Editor for quick website/app customizations and Built-In Code Editor for advanced HTML/JavaScript-based widgets.
  • Integrate Server-Side Personalization APIs for backend-level customization.
  • Monitor campaign performance, analyze metrics, and implement A/B testing for optimization.
  • Collaborate with product and marketing teams to align campaigns with business goals.
  • Troubleshoot integration issues and ensure data accuracy across systems.

Required Skills

  • Hands-on experience with MoEngage platform and marketing automation tools.
  • Basic HTML/JavaScript knowledge for advanced edits and custom widgets.
  • Familiarity with customer segmentation and journey orchestration.
  • Understanding of MoEngage APIs and SDK integration for mobile/web apps.
  • Ability to interpret analytics and optimize campaigns based on insights.
  • Optional: Data analysis skills for deeper insights and reporting.

Tools

  • No-Code Personalization Editor for quick customizations.
  • Built-In Code Editor for HTML/JavaScript-based widgets.
  • Server-Side Personalization APIs for backend-level personalization.
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MoEngage Specialist • Atlanta, GA, United States

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